Regional Director of Marketing and Business Development

1 week ago


WinstonSalem, North Carolina, United States CCH Healthcare Full time

CCH Healthcare - Regional Director of Marketing Job Description

About the Role:

The Regional Director of Marketing will be responsible for leading the marketing efforts for our nursing home facilities in the Western and Eastern locations of North Carolina. This role will involve day-to-day marketing and communication with hospitals and patients in the region.

Key Responsibilities:

  • Develop and implement effective marketing strategies to increase census and improve patient outcomes
  • Provide leadership and oversight to facility marketing and admissions staff
  • Collaborate with hospital partners to promote our services and build strong relationships
  • Monitor and analyze market trends to inform marketing decisions
  • Develop and manage budgets for marketing initiatives

Requirements:

  • Bachelor's degree in a related field, such as healthcare or business
  • Advanced degree in a related field preferred
  • Proven experience in marketing and leadership roles
  • Strong communication and organizational skills
  • Ability to work in a fast-paced environment and prioritize multiple tasks

What We Offer:

CCH Healthcare offers a competitive benefits package and opportunities for professional growth and development.



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