Digital Marketing Director
3 days ago
**Role Overview**
We're seeking a talented Principal Media Strategist to lead the development and implementation of full funnel media strategies and plans that drive growth and revenue for our company.
This role requires a deep understanding of paid media, including full funnel media and campaign optimization, as well as a strong analytical mindset to interpret data and derive actionable insights.
**Responsibilities**
- Develop and execute comprehensive media & measurement strategies aligned with overall company objectives.
- Collaborate with cross-functional teams to align on goals and execution.
- Lead the development and implementation of new processes to improve efficiency and effectiveness.
**Requirements**
- 8+ years of experience working in paid media, with an emphasis on full funnel media and campaign optimization.
- Bachelor's degree in business, marketing, or a related field; MBA preferred but not required.
- Strong analytical skills, with the ability to interpret data and derive actionable insights.
**Benefits**
- A competitive salary: $150,000 - $200,000 per year.
- 401k match plus great medical, dental, vision, life, and disability benefits.
- Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off.
- Annual wellness stipend to use towards eligible wellness-related expenses.
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