Digital Marketing and Communications Director
21 hours ago
At Helix, we're driven by a mission to empower every person to improve their life through DNA. As a leading population genomics company, we enable health systems, public health organizations, and life science companies to integrate genomic data into patient care and public health decision-making.
Salary and BenefitsThe estimated salary for this role is $103,000 - $139,000 annually, plus a discretionary annual bonus of 10% of your annual salary. We also offer comprehensive benefits, including health insurance with date of hire eligibility, 12 weeks of paid parental leave, and a 401(k) plan with employer matching.
Job DescriptionWe're seeking a Digital Marketing and Communications Director to play a critical role in defining our voice at Helix. You'll develop and execute our digital and communications strategy across healthcare systems and life sciences organizations, optimizing marketing channels, auditing and managing content for lead generation, and driving engagement and awareness with healthcare decision-makers.
- Own our overall digital channel strategy to increase engagement with current and future B2B customers.
- Lead the development of our enterprise-focused digital strategy across paid, owned, and earned channels.
- Manage the execution of your strategy, including gathering input and feedback from key stakeholders.
To succeed in this role, you'll need:
- Mission-oriented, with a deep passion for improving people's lives through DNA.
- 5+ years of marketing experience working in the healthcare and/or life sciences space.
- A strong understanding of digital marketing channels and how to measure quantifiable impact.
During your first week, you'll spend time learning the foundations of our company and developing your individual roadmap to success. This will include sessions on benefits, security & privacy training, an introduction to our OKR framework, and our communication tools and norms.
What to Expect During Your First 90 DaysDuring your first 90 days, you'll focus on learning our products, services, and capabilities, contributing to projects, and taking ownership of initiatives on your team. You'll also begin to demonstrate your impact on our mission.
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