Business Development Manager

4 weeks ago


Atlanta, Georgia, United States Colliers International Full time
Job Summary

As a Regional Business Development Manager at Colliers International, you will be responsible for leading the marketing team's efforts in key areas such as pitches and presentations, property marketing, and communications and positioning. You will work collaboratively with a variety of personalities under multiple competing deadlines to develop and implement business development strategies and broker/client relations.

Key Responsibilities

* Develop and implement content development strategies to support marketing plans and designs
* Lead the marketing team's efforts in pitches and presentations, property marketing, and communications and positioning
* Collaborate with the marketing team to develop and implement business development strategies and broker/client relations
* Provide guidance and advice to the marketing team on content development and marketing strategies
* Develop and write key sections for marketing strategy, market overview, team bios, website content, and company information

Requirements

* Bachelor's degree in a related field
* A minimum of 7 years' experience in a marketing role
* Experience in a supervisory/leadership role
* Strong public speaking and presentation skills
* Proficient Microsoft applications experience (Excel, Word)
* Some fluency in, or ability to quickly learn, Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat)
* Capacity to write and generate content with strong editing and proofreading skills with an emphasis on business writing and an ability to articulate client value
* Ability to work as a team player
* Ability to shift priorities and deliver projects on a timely basis, well organized, excellent time management skills and ability to interface with local level executives

Bonus Skills and Experience

* Commercial Real Estate Experience

What Success Looks Like

* You will partner with regional marketing lead and serve as marketing liaison between regional marketing, national marketing, Operations Manager for business development, content strategy and workflow improvement
* You will provide guidance and advice to the marketing (graphics team)/client services staff and work with researchers and broker teams on pitches and proposal presentation materials
* You will actively participate in client engagement strategy development and help local resources execute best practice in engagement activities such as; messaging, events, external communications and segmenting target audience
* You will develop proposal content, presentation content, and Request for Proposal responses, presentation, and other interactive marketing and pitch materials and programs for new business development pursuits
* You will plan, write and edit content; ensures it is clear, compelling, and properly distributed across web, mobile and social platforms; and adheres to a consistent brand philosophy
* You will act as editor in chief for significant projects, quarterly reports & new templates; ensure brand compliance as outlined by global and national marketing directives
* You will develop and write key sections for marketing strategy, market overview, team bios, website content, and company information
* You will assist in the execution for high value property campaigns and detailed budget across multiple platforms, defining metrics and reporting
* You will collect competitive marketing information (styles, platforms, technologies competitors use) from various sources (samples of BOV's, pitches, websites, social media, open house venues/ideas, etc.) and continually looks for, suggests, and implements new and improved/creative ways to help brokers offer the highest quality marketing materials and technologies to the industry
* You will oversee external communications and promotion with the media through press releases, advertisements, and other means
* You will provide mentorship, structured assistance, instruction, and inspiration and defines responsibilities, direction and goals within the business development and content team

About Colliers International

Colliers International is a leading global real estate services company that provides a full range of services to real estate occupiers, owners, and investors. We are committed to delivering exceptional results and building long-term relationships with our clients and partners.

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