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Strategic Business Partner
1 month ago
About the Role:
As a member of the Conagra Brands team, you will play a critical role in driving business growth and development across our Gluten Free portfolio. This exciting opportunity will see you working closely with our Customer Sales and Brand Marketing teams to lead annual plan management and strategy for assigned brands. Your primary focus will be on developing prioritized sales goals and programs, translating these into actionable plans for field sales execution. You will also be responsible for coordinating with Brand to ensure plans align with long-range goals, communicating insights and category growth strategies to the field, and establishing collaborative relationships with customer and sales teams. You will lead the field in delivering annual volume, trade, and profit plans for your assigned brands, ensuring alignment with business objectives.
Your Impact:
As a key member of our team, you will be responsible for advocating and representing the customer point of view internally. You will serve customer teams by securing internal agreement on efforts to succeed with customers and accomplish brand strategies. You will provide Brand teams with the voice of the customer and integrate brand strategies into customer business plans. Additionally, you will set the agenda, managing brand-specific agendas and prioritizing programs. You will assist in developing customer-level distribution and merchandising targets, with supporting insights and merchandising activation plans for each important initiative. You will partner with Field Sales to achieve brand merchandising, assortment, pricing, and shelving (MAPS) goals.
Responsibilities:
* Develop and prioritize sales goals and programs for field sales execution
* Coordinate with Brand to ensure plans align with long-range goals
* Communicate insights and category growth strategies to the field
* Establish collaborative relationships with customer and sales teams
* Lead the field in delivering annual volume, trade, and profit plans for assigned brands
* Advocate and represent the customer point of view internally
* Serve customer teams by securing internal agreement on efforts to succeed with customers and accomplish brand strategies
* Provide Brand teams with the voice of the customer and integrate brand strategies into customer business plans
* Set the agenda, managing brand-specific agendas and prioritizing programs
* Assist in developing customer-level distribution and merchandising targets, with supporting insights and merchandising activation plans for each important initiative
* Partner with Field Sales to achieve brand merchandising, assortment, pricing, and shelving (MAPS) goals
Requirements:
* Bachelor's degree required
* 2+ years of CPG sales or related experience in trade marketing, sales strategy, or business development
* Experience managing strategic and tactical trade plans
* Experience with trade spending principles
* Experience managing a pillar strategic vision
* P&L management exposure
* Involvement with customer annual planning process
* Financial acumen
* Experience with retailer practices
About Us:
Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that's passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Birds Eye, Marie Callender's, Banquet, Healthy Choice, Slim Jim, Reddi-wip, and Vlasic, and emerging brands, including Angie's BOOMCHICKAPOP, Duke's, Earth Balance, Gardein, and Frontera. We pride ourselves on having the most impactful, energized, and inclusive culture in the food industry. For more information, visit www.conagrabrands.com.
Certainly, Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information, and/or any other characteristic or status protected by national, federal, state, or local law.
