Local Marketing Operations Leader

2 weeks ago

Goodyear, Arizona, United States Renewal by Andersen Full time

Position Overview

COMPANY SUMMARY :

Renewal by Andersen stands at the forefront of the window and door sector, with innovation being a core value of our identity. Our Signature Service represents a unique blend of top-tier talent, an exceptional process, and exclusive products. We prioritize assembling a team of dedicated, passionate individuals who are committed to personal and professional development while celebrating diversity. Our inclusive workplace fosters respect and value for all, empowering everyone to reach their full potential. We also encourage our team members to contribute to causes they care about, and as a long-standing Energy Star Partner of the Year, we are dedicated to environmental sustainability.

ROLE SUMMARY :

The primary objective of this role is to effectively drive local awareness and generate leads through Direct Marketing Programs (Canvassing) while adhering to a defined budget for spending and lead generation.

KEY RESPONSIBILITIES (7 bullet maximum):

Lead a team of Direct Marketing Associates (canvassers) with a hands-on approach, providing motivation and coaching to help the team achieve daily, weekly, and monthly objectives. Recruit, onboard, and train Direct Marketing Associates (DMA) utilizing cost-effective recruitment strategies, collaborating with the Talent Acquisition team as necessary. Supervise all DMA field operations, including in-field and office training, role-playing, daily meetings, and field oversight to inspire team members. Cultivate a positive culture within the local Proximity Marketing team by modeling desired behaviors and techniques, emphasizing the company's methodologies. Monitor and coach each team member in the field to ensure adherence to established procedures, scripts, and customer service standards. Handle administrative tasks such as coordinating canvassing logistics with mapping and tracking via company software, managing permit logistics, maintaining scripts and flyers, and verifying leads collected during shifts. Provide insights to managers and team members regarding neighborhoods and areas where Renewal by Andersen's offerings can be showcased to generate qualified leads and appointments.

REQUIRED QUALIFICATIONS AND SKILLS :

High school diploma or equivalent (e.g., GED); a college degree in a relevant field or equivalent experience demonstrating the necessary knowledge, skills, and abilities. At least 3 years of experience in a leadership capacity within canvassing or face-to-face marketing initiatives, with a proven track record of developing and leading high-performing teams to meet sales goals. Demonstrated ability to deliver effective training programs, coach and mentor individuals, and inspire teams to achieve their objectives. Strong coaching skills to empower team members. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, etc.) and strong analytical skills with the ability to translate data into actionable insights. Proven strategic thinking capabilities, with the ability to anticipate challenges and devise effective solutions to achieve long-term objectives. Ability to analyze market trends and performance data to create and implement successful marketing strategies. Strong organizational skills, time management techniques, and budget management to maximize efficiency and meet financial goals. A valid driver's license with a clean driving record is required for this position.

CULTURE AND BENEFITS :

Our philosophy, "Be Orange. Be You," reflects our belief that embracing diversity and empowering individuals leads to a stronger team capable of achieving extraordinary results. This spirit has positioned us as the leading innovative brand in the window and door industry, beloved by homeowners. We are committed to supporting our team members in approaching each day with positivity.

Benefits include, but are not limited to:

·Medical/Dental/Vision/Life Insurance

·Health Savings Account contributions

·Paid holidays plus PTO

·Opportunities for professional development and tuition reimbursement

·Charitable contributions

·Nationwide career opportunities

We are excited to see how your unique skills and experiences will contribute to our team's success and help us maintain our leadership position in the industry.

PHYSICAL REQUIREMENTS SUMMARY :

·Must be able to walk 3-5 miles per day

·Must be able to stand for 8 hours per day.

Renewal by Andersen is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, disability, marital status, national origin, citizenship, genetic information, protected veteran status, or any other characteristic protected by law.

#LI-JL2

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