Senior Marketing Manager

1 month ago


Raleigh, North Carolina, United States LexisNexis Full time
Job Description

LexisNexis Legal & Professional is seeking a Senior Marketing Manager to join our team. As a key member of our marketing function, you will be responsible for developing and executing strategic marketing plans to support the CounselLink product and services.

  • Design and implement marketing programs and pricing strategies that align with CounselLink's business goals.
  • Plan and execute digital marketing campaigns, including SEO, SEM, email, social media, display advertising, and content syndication.
  • Collaborate with internal teams to develop content and programs.
  • Evaluate the effectiveness of lead nurture and marketing programs.
  • Measure and report performance of marketing campaigns and assess against goals.

Recommended Skills & Requirements:

  • 8-10 years of experience in B2B, enterprise SaaS marketing.
  • MBA/BA/BS in marketing, advertising, or a related field.
  • Proven digital marketing experience, including SEO, blogging, social media, and web analytics.
  • Demonstrated matrixed team experience and ability to work in a practical, 'roll-up your sleeves' style.


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