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Chief Executive Officer, Woodlawn
2 months ago
SITE OVERVIEW
The Woodlawn plantation and Pope-Leighey House are situated in a serene area of Alexandria, Virginia, on the ancestral lands of the Doeg, Manahoac, Susquehannock, Patawomeck, and Piscataway peoples. This historic site, originally part of George Washington's estate, evolved from a traditional plantation with enslaved labor to a pioneering, racially integrated farming community under Quaker stewardship, well before the Civil War. Established as a house museum in 1949 and acquired by the National Trust for Historic Preservation in 1954, it was the organization's inaugural site accessible to the public. In 1964, the Pope-Leighey House, designed by Frank Lloyd Wright, was relocated to this property to avert its demolition. The entire site encompasses 126 acres, featuring 11 structures, a collection of furnishings and decorative arts from both residences, and an active agricultural program in collaboration with Arcadia Center for Sustainable Food and Agriculture.
The mission of Woodlawn and Pope-Leighey House is to engage the community in preserving history and nurturing nature at this former site of enslavement. Our programs, events, and interpretive efforts promote racial justice, sustainable practices, wellbeing, and community restoration.
JOB SUMMARY
The Chief Executive Officer (CEO) will provide transformative leadership to Woodlawn and Pope-Leighey House, a Stewardship Site owned and operated by the National Trust for Historic Preservation (NTHP). The new CEO will be responsible for executing a visionary plan for the site that emphasizes inclusive programming, partnerships, and community involvement, while ensuring that the interpretation reflects a comprehensive and truthful history. The CEO will also develop mission-aligned revenue-generating initiatives to ensure the site's sustainability and enhance its value to the community. By embodying principles of equity, inclusion, justice, and diversity, the CEO will make historic sites resonate with contemporary relevance.
The CEO will spearhead the enhancement of inclusive interpretation and public programming, particularly concerning the site's African American, Indigenous peoples, LGBTQ+, gender, plantation, and architectural histories, both on-site and within the broader community. Woodlawn and Pope-Leighey House will exemplify the Trust's strategic priority of 'Telling the Full American Story' through various programs, school tours, exhibitions, and partnerships at local, regional, and national levels.
Key responsibilities include overseeing site operations, managing staff, ensuring site maintenance and security, developing programming, generating revenue, balancing budgets, and leading marketing and fundraising efforts. The CEO will be tasked with securing individual, corporate, foundation, and government funding to support ongoing operations and expand the site's reserves for long-term sustainability. They will also work to cultivate a diverse and inclusive advisory council to achieve financial self-sufficiency and strengthen governance practices aligned with the National Trust's vision for its historic sites.
The CEO will establish ethical and equitable community partnerships, along with strategic institutional collaborations, to inform programming at Woodlawn and Pope-Leighey House. They will maintain a strong community presence, ensuring that relevant programming directly addresses local needs and contributes to the site's long-term viability, engaging with agricultural professionals, educators, and conservation advocates. Collaboration with descendant committees and other stakeholders will be crucial in achieving these objectives and supporting program expansion led by the Senior Manager of Programs.
The Chief Executive Officer will report to the Senior Vice President (SVP) for Historic Sites and collaborate with NTHP headquarters staff, particularly those in technical support roles related to collections, finance, interpretation, and architecture, as well as staff in legal, finance, public affairs, marketing, and fundraising divisions.
DUTIES
Leadership
- Collaborate with the Historic Sites SVP and technical support team to develop and implement a dynamic strategic plan for the site, aligned with the National Trust's mission.
- Lead the integration of Justice, Equity, Diversity, Access, and Inclusion (JEDAI) principles across all site activities, ensuring metrics are tracked and targets met.
- Model exemplary leadership aligned with National Trust values and best practices.
- Supervise, retain, and recruit a diverse and qualified staff, guiding their development and monitoring performance.
- Identify and enhance revenue-generating activities that align with the mission of telling the full American story.
- Advocate for the site as a complex and intersectional space, encompassing agricultural lands, plantation history, and modernist architecture.
- Serve as the spokesperson for the site, ensuring brand alignment with National Trust messaging.
Financial and Operations Management
- Oversee the Deputy Director of Finance and Operations in developing and maintaining a balanced operating budget, tracking expenses, and meeting revenue goals.
- Ensure timely and accurate completion of financial reports required by headquarters.
- Ensure compliance with NTHP requirements regarding grant applications, contracts, and other financial actions.
Programs and Interpretation
- Supervise the Senior Manager of Public Programs and Interpretation in updating tour scripts and developing inclusive exhibitions and public programs.
- Collaborate with the Director of Interpretation and Education for National Trust Historic Sites to receive support for impactful projects.
- Build visitation and engage both new and returning visitors while expanding revenue-generating activities.
Collections Management
- Oversee collections management, conservation efforts, and manage loans and exhibition agreements.
- Ensure collections activities adhere to best practices focused on care and security.
- Collaborate with diverse cultural groups to engage the public in utilizing archival collections.
- Facilitate the creation of on-site and online exhibitions to enhance accessibility.
Fundraising and Marketing
- Lead fundraising efforts to secure support for preservation and site operations, ensuring growth and sustainability.
- Develop and manage a portfolio of prospects for cultivation and solicitation.
Site Management
- Collaborate with preservation and collections directors to monitor repairs and ensure maintenance aligns with preservation standards.
- Supervise daily maintenance and repair operations to uphold preservation standards.
Marketing
- Oversee marketing efforts to promote site programming at various levels.
- Collaborate on developing promotional materials and maintaining the website.
- Ensure a robust social media presence and up-to-date information on the site.
QUALIFICATIONS
- Minimum of 8 years of professional experience, including 5 years in a leadership role, preferably in nonprofit/public history/cultural heritage/museum/historic sites.
- Entrepreneurial mindset with business development experience and adaptability in a dynamic environment.
- Commitment to exploring and sharing the histories of underrepresented groups.
- Proven success in engaging historically underrepresented communities and partners.
- Strong project management skills with the ability to prioritize and respond to diverse requests.
- Advanced analytical and problem-solving capabilities.
- Proficiency in Microsoft Word and Excel; familiarity with other software is a plus.
- Regular and reliable attendance on-site is required.
- Some travel may be necessary.
PAY & BENEFITS
This is a full-time, exempt position, eligible for comprehensive benefits, including health, dental, and life insurance, retirement benefits, and vacation time.