Media Planning Manager

2 weeks ago


New York County New York, United States iProspect Full time
Job Overview

We are seeking a skilled Media Planning Manager to join our dynamic team at iProspect. This role is crucial for driving strategic media initiatives and collaborating with clients who value our partnership.

Reporting Structure
You will report directly to the Group Director of Planning, ensuring alignment with overall media strategies.

Key Responsibilities
  • Leverage your expertise in both Traditional and Digital media landscapes, utilizing available research and systems.
  • Demonstrate a comprehensive understanding of various media channels while coordinating efforts across multiple disciplines.
  • Bring 2-3+ years of experience in managing upper funnel media awareness campaigns.
  • Collaborate with creative agencies to fulfill asset and account requirements.
  • Work alongside multi-channel teams to craft innovative, strategic, and integrated media plans across diverse awareness-based channels, including TV, CTV, Video, Social, Programmatic, and Audio.
  • Engage with clients directly, addressing inquiries and discussing media plans.
  • Possess experience in local and/or national media planning, along with a solid grasp of the marketplace.
  • Assist in evaluating timelines and managing daily deliverables effectively.
  • Analyze competitive landscapes, generate reports using agency tools, and compile actionable insights.
  • Oversee a substantial Media Budget and Flowchart.
  • Guide the selection of media channels and proactively identify new opportunities.

Qualifications
We are looking for a candidate who is not only experienced but also passionate about media planning and strategy. If you thrive in a collaborative environment and are eager to contribute to impactful media campaigns, we encourage you to consider this opportunity.

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