Marketing Director

4 weeks ago


Gainesville, Florida, United States Florida Orthopaedic Institute Full time
Marketing Manager

The Marketing Manager plays a pivotal role in driving business growth through innovative marketing campaigns and strategies that exceed business objectives.

Key Responsibilities:

  • Develop and execute comprehensive marketing plans to promote the Florida Orthopaedic Institute brand and services.
  • Manage online reputation management platforms to maintain a positive online presence.
  • Collaborate with the Director and Chief Medical Officer to identify opportunities for engaging physicians in patient experience improvement activities.
  • Provide coaching and training to staff and physicians to improve customer satisfaction and the patient experience.
  • Develop and implement outreach programs to build relationships with high school sports, club sports, and community events.
  • Manage all marketing activities, including events, collateral, and inventory.
  • Coordinate with doctors, clinical, and operational functions to ensure sufficient communication and support for marketing and outreach activities.
  • Deliver professional presentations for in-services, videos, seminars, open houses, tours, and group meetings.

About the Ideal Candidate:

  • Bachelor's degree in a related field, such as Healthcare, Business Administration, or Marketing.
  • Strong leadership and decision-making skills.
  • Excellent communication and analytical skills.
  • Ability to foster customer relationships and work with cross-functional teams.


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