Business Development Representative

2 weeks ago

Texas City, Texas, United States Picus Full time
About Picus

Picus Security is a leading security validation company that provides organizations with a clear picture of their cyber risk based on business context. Our innovative approach transforms security practices by correlating, prioritizing, and validating exposures across siloed findings, enabling teams to focus on critical gaps and high-impact fixes.

The Role

We are seeking a highly motivated and results-driven Business Development Representative to join our team. As a Business Development Representative at Picus, you will be responsible for identifying and generating well-qualified sales opportunities through both inbound and outbound prospecting activities. You will need to understand our Ideal Customer Profile (ICP) and be able to create and execute targeted outbound/inbound processes to meet your goals.

Key Responsibilities
  • Understand and articulate Picus Security's value proposition and product offerings to potential clients
  • Follow up on inbound marketing leads and identify qualified opportunities, providing education and appropriate levels of information at the right time for interested prospects
  • Execute on a strong prospecting plan to generate a pipeline of qualified leads
  • Identify key players within target organizations and gather initial information on business requirements
  • Develop and maintain an in-depth understanding of our target verticals and ICP-specific accounts/lists
  • Utilize a variety of methods, including phone calls, emails, and social media, to engage with prospects
  • Set up demos and appointments for the sales team with well-qualified leads
  • Drive attendance for webinars, live seminars, and set meetings for conferences
  • Collaborate with the sales and marketing teams to develop strategic sales approaches
  • Maintain accurate activity and lead qualification information in the CRM application to ensure successful follow-through of the sales cycle
  • Support the sales team in closing deals and achieving revenue targets
  • Consistently work towards achieving agreed qualified pipeline targets, KPI goals, and objectives
Requirements
  • 2+ years of successful experience as a SDR in the IT industry, preferably in cybersecurity
  • Exceptional communication skills, both oral and written, coupled with excellent listening skills and a positive and energetic phone presence
  • Demonstrated success in prospecting
  • Extremely self-motivated with a diligent work ethic
  • High level of integrity and strong commitment to building a successful company
  • Ability to work independently as well as part of a team in a fast-paced environment
  • Adept computer skills including proficiency with Microsoft Office
  • Experience with CRM applications, preferably Salesforce
  • Familiar with prospecting automation tools like Zoominfo, Outreach or SalesLoft

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