Strategic Sales Lead for Consumer Products

2 weeks ago

Philadelphia, Pennsylvania, United States Campbell Soup Company Full time
Overview:

At Campbell Soup Company, we have been bringing people together through the food they cherish since 1869. Our legacy is built on extraordinary individuals, innovative ideas, and groundbreaking advancements that continue to inspire our future endeavors. We take pride in being custodians of beloved brands that consumers rely on.

Our extensive portfolio features renowned names such as Campbell's, Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we proudly offer brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover.

We cultivate an inclusive culture where individuals come first, and diversity is celebrated. Our commitment to our values drives us to maintain the highest performance standards. Here, you will have the opportunity to make a meaningful impact every day as part of a dynamic, collaborative, and competitive team. We support your journey to build a fulfilling career with avenues for growth, innovation, and inspiration. Join us in making history.


Position Summary:

The Customer Engagement Sales Manager will spearhead the formulation and execution of collaborative business strategies for the Campbell's Meals and Beverages divisions with our retail partners.

This role entails the proactive management, assessment, and refinement of the comprehensive business strategy to achieve volume, profitability, and market share targets.

The successful candidate will implement brand strategies and initiatives by closely collaborating with key stakeholders and leveraging category management insights to influence customer decision-making.

This position is designed to be fully remote, with an ideal focus on the PA/NY region.


Key Responsibilities:
  • Lead the strategic business planning process and annual initiatives with retail partners.
  • Utilize our sales planning tools and customer systems to devise optimal strategies.
  • Formulate and execute promotional strategies and tactical plans in collaboration with customers.
  • Conduct post-event evaluations to analyze promotional performance and leverage insights for future opportunities.
  • Develop and manage accurate monthly forecasts to enhance supply chain efficiencies by monitoring shipments, consumption patterns, and inventory fluctuations.
  • Oversee deduction balances and evaluate post-audit results.
  • Facilitate category business reviews, utilizing loyalty and syndicated data to discuss business health, consumer trends, and growth opportunities.
  • Effectively utilize Category Management resources and loyalty data.
  • Possess a deep understanding of Campbell brand strategies and collaborate with key customer decision-makers.
  • Drive the introduction of new products, ensuring optimal distribution through customer engagement.
  • Monitor the success of new product launches and provide actionable recommendations for performance enhancement.
  • Collaborate with Shopper Marketing to create and implement joint marketing initiatives aligned with brand and customer strategies.
  • Identify profitable avenues for incremental volume growth.
  • Manage enhancements to our Meals and Beverages portfolio on customer platforms to drive e-commerce growth.

Job Complexity:
  • Evaluate the competitive landscape of the customer by category and strategy to align with our company’s objectives and determine the most effective investment strategy.
  • Build productive relationships with key decision-makers within the customer’s organization.
  • Manage multiple critical customer interactions.
  • Ensure trade funding aligns with company standards.
  • Engage in extensive cross-functional collaboration within the customer team and internal headquarters due to the complexity and strategic significance of the customer.
  • Utilize knowledge of syndicated databases and technical skills to leverage data effectively.
  • Demonstrate a strong understanding of P&L management.

Qualifications:
  • Bachelor's Degree required.
  • 5+ years of experience in CPG Industry Sales and/or Category Management.
  • Strong problem-solving and negotiation skills.
  • Knowledge of supply chain processes.
  • Technical proficiency.
  • Familiarity with category and brand dynamics.
  • Analytical and interpersonal skills.
  • Excellent written and verbal communication abilities.

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between $85,900 and $140,800. Individual base pay is determined by work location and additional factors such as experience, job-related skills, and relevant education or training.

Compensation may also include other forms of remuneration. We offer competitive health, dental, 401k, and wellness benefits starting on the first day of employment. Please inquire with your Talent Acquisition Partner for more details regarding our comprehensive rewards package.

Campbell Soup Company is dedicated to providing equal opportunities for all employees and qualified applicants in every aspect of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

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