Digital Media and Social Content Strategist

4 weeks ago

Rochester, New York, United States Vito C Quatela MD PLLC Full time
Job Description

At Vito C Quatela MD PLLC, we are dedicated to providing exceptional care and transformative results in the field of cosmetic and reconstructive surgery. Our team of renowned surgeons and skilled aestheticians are committed to enhancing the beauty and confidence of our patients through personalized treatment plans and cutting-edge techniques. We're seeking a creative and strategic Digital Media and Social Content Manager to elevate our online presence and connect with our audience in meaningful ways.

The Digital Media and Social Content Manager will play a pivotal role in shaping the digital narrative of Vito C Quatela MD PLLC. This role requires a blend of creativity and strategic thinking to craft compelling content that resonates with our target audience. The ideal candidate will have a strong background in digital marketing and social media management, with a keen understanding of the beauty and medical aesthetics industry.

Key Responsibilities:

  • Develop and implement digital media and social content strategies that align with our brand objectives and target audiences.
  • Assist the marketing team to create content calendars and manage the production of high-quality, engaging content.
  • Manage and grow our social media presence across platforms including Facebook, Instagram, LinkedIn, and TikTok.
  • Engage with our community, respond to comments and messages, and maintain an active and consistent online presence.
  • Monitor and analyze key performance metrics such as engagement rates, follower growth, and conversion rates.
  • Provide regular reports and actionable insights to optimize content strategies and drive better results.

Requirements:

  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 3+ years of experience in digital media and social content management, preferably in the healthcare, beauty, or medical aesthetics industry.
  • Proven track record in creating engaging content, managing social media accounts, and executing successful digital marketing campaigns.
  • Proficiency in social media platforms, content management systems, and analytics tools.
  • Excellent writing, editing, and communication skills with a strong attention to detail.

What We Offer:

  • Competitive salary with performance-based incentives.
  • Comprehensive benefits package, including health, dental, and vision insurance.
  • Supplementary benefit plans for hospital indemnity, critical illness, and accident insurance.
  • Safe Harbor 401k program.
  • Opportunities for professional development and career growth within a leading multi-disciplinary practice.
  • A collaborative and supportive work environment dedicated to excellence in patient care and service.

We are an equal opportunity employer and welcome applications from diverse candidates.

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