Senior Product Marketing Manager
1 week ago
Invoca is a leading provider of revenue execution platforms that connect marketing, sales, and contact center teams to track and optimize the buying journey. With a strong presence in the industry, Invoca offers a robust platform that drives revenue growth and customer success.
The RoleWe are seeking an experienced Product Marketing Manager to join our team. As a key member of our marketing organization, you will be responsible for developing and executing go-to-market strategies, messaging, and execution for our Contact Center solutions. Your primary focus will be on driving business growth, customer acquisition, and upselling.
Key Responsibilities- Develop and execute comprehensive go-to-market plans and materials for new product launches
- Drive business growth through customer acquisition and upselling
- Engage with Contact Center customers to understand their needs and buying behaviors
- Partner with product management, marketing, sales, and customer success teams to develop content and enablement training
- Track and understand the competitive landscape and develop competitive positioning
- Minimum 5 years of experience in product marketing
- Knowledge of AI and its applications in Contact Centers
- Expert understanding of the go-to-market process, including pricing and packaging
- Strong analytical and quantitative skills
- Ability to think strategically and execute methodically
- Paid Time Off and 16 paid holidays
- Healthcare, dental, and vision coverage
- 401(k) plan with company match
- Stock options and employee assistance program
- Paid Family Leave and Medical Leave
- Sabbatical and wellness subsidy
This role is remote and open to candidates in the United States and Canada. We are committed to equal employment opportunity and welcome applications from diverse candidates.
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