Senior Marketing Manager
2 weeks ago
Company Overview
Gallo Winery is recognized as the largest family-owned winery globally, boasting a diverse portfolio of over 100 distinctive wine and spirits brands.
Position Summary
The Senior Marketing Manager will oversee the planning, coordination, and administration of strategic initiatives for the commercial business unit's on-premise portfolio. This role involves mentoring and guiding team members in the development and execution of marketing strategies aligned with established profit and loss objectives.
Key Responsibilities
1. Collaborate with leadership to establish and align on the strategic brand vision for the on-premise portfolio, developing initiatives that enhance our presence in this channel.
2. Identify opportunities to strengthen Gallo's offerings in the on-premise market by working closely with the innovation team.
3. Participate in the formulation and execution of strategies supporting the overall goals and objectives of the business unit.
4. Prioritize initiatives within the on-premise portfolio, ensuring organizational focus on critical areas.
5. Act as a subject matter expert for the on-premise channel, providing insights and guidance to the broader team.
Market Engagement
In partnership with the sales channel leader, develop initiatives aimed at influencing key stakeholders in the on-premise channel to drive brand awareness and relevance. Stay informed about market trends and recommend strategies to enhance Gallo's position within the on-premise community.
Data Analysis and Insights
Guide the analysis of data from various sources to identify trends and opportunities, providing actionable insights to inform marketing strategies. Collaborate with the business unit and commercial organization to create advocacy programs that strengthen Gallo's relationships within the on-premise sector.
Qualifications
Master's degree with 8 years of relevant experience in finance, marketing, supply chain, or sales; or a Bachelor's degree with 10 years of experience in a related field. Supervisory or managerial experience is required, along with a deep understanding of the on-premise channel.
Preferred Qualifications
Master's degree with 10 years of on-premise marketing experience. Proven ability to manage cross-functional teams and successfully position products in competitive markets.
Compensation and Benefits
This position offers a competitive salary and a comprehensive benefits package.
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Senior Marketing Manager
2 weeks ago
Modesto, California, United States Gallo Winery Full timeCompany OverviewGallo Winery is the largest family-owned winery globally, boasting a diverse portfolio of over 100 unique wine and spirits brands.Position SummaryThe Senior Marketing Manager is responsible for planning, coordinating, and overseeing strategic initiatives for the commercial business unit's on-premise portfolio. This role involves mentoring...
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Senior Marketing Manager
2 weeks ago
Modesto, California, United States Gallo Winery Full timeCompany OverviewGallo Winery is recognized as the largest family-owned winery globally, boasting a diverse portfolio of over 100 distinctive wine and spirits brands.Position SummaryThe Senior Marketing Manager is responsible for planning, coordinating, and overseeing strategic initiatives for the commercial business unit's on-premise portfolio. This role...
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Senior Marketing Manager
2 weeks ago
Modesto, California, United States Gallo Winery Full timeCompany OverviewGallo Winery is recognized as the largest family-owned winery globally, boasting a diverse portfolio of over 100 distinctive wine and spirits brands.Position SummaryThe Senior Manager will be responsible for planning, coordinating, and executing strategic initiatives for the commercial business unit, focusing on on-premise portfolio...
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Senior Marketing Manager
2 weeks ago
Modesto, California, United States Gallo Winery Full timeCompany OverviewGallo Winery is recognized as the largest family-owned winery globally, boasting a diverse portfolio of over 100 distinctive wine and spirits brands.Position SummaryThe Senior Marketing Manager is responsible for planning, coordinating, and executing strategic initiatives for the commercial business unit's on-premise portfolio. This role...
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