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Paid Media Manager

1 month ago

San Diego, California, United States CourtAvenue Inc. Full time
About the Role

We are seeking a highly skilled Paid Media Manager to join our team at CourtAvenue Inc. in San Diego, CA. As a Paid Media Manager, you will be responsible for executing campaign strategies, managing client budgets, and analyzing performance data to drive business growth.

Key Responsibilities
  • Manage paid advertising campaigns A-Z, including building on ad-buying interfaces, optimizing, and making daily adjustments as needed to ensure ROI is hitting goals.
  • Provide multi-channel budgeting plans and approaches across various business goals, funnels & objectives.
  • Analyze performance data and provide intelligent analysis, interpretation, and appropriate action plans based on data-driven conclusions.
  • Help determine client benchmarking and implement optimizations to hit client KPI's in the quickest time possible through owned channels.
  • Improve upon paid search and social media processes and innovate new strategies and techniques.
  • Take on unique strategies such as Retail Media Management and Programmatic ad buying.
  • Own strategy and execution channels for each of your clients in an effort to hit or surpass client goals.
  • Communicate effectively with your team and the clients, staying accountable, highlighting wins and losses.
Requirements
  • 3-5+ years of experience in media buying.
  • Understanding and appreciation for an entrepreneurial environment and the resilience needed in order to be successful.
  • High level of self-accountability to getting work done and pushing the team to hit all goals.
  • Operate independently in Business Manager and analytical platforms.
What We Offer

We offer a competitive salary of $75,000 - $85,000 a year, based on experience. Additionally, as a valued member of our team, you will have access to ongoing learning opportunities, including workshops on data analysis techniques, advanced ad platform functionalities, and emerging trends in the digital marketing landscape.

This role not only offers the chance to contribute to exciting projects and drive client growth but also provides a supportive environment for career advancement and skill development.

Join us at CourtAvenue Inc. and embark on a journey of professional growth and success in the dynamic field of digital marketing.