Brand Engagement Specialist

2 weeks ago


Redwood City, California, United States Compass Group, North America Full time
Position Title:
BRAND ENGAGEMENT SPECIALIST

Salary:
$85,000-$95,000/yr.

About Us:
At Compass Group, North America, we are dedicated to delivering exceptional culinary experiences and outstanding service. Our approach is unique; we empower our managers and chefs to innovate and stay ahead of culinary trends, ensuring that our offerings are always fresh and exciting.

Job Overview:
The Brand Engagement Specialist plays a crucial role in promoting and executing the Compass Group brand strategy. This position is integral to the district team, collaborating closely with the Image + Style team, Regional Manager, and Regional Vice President. The focus is on developing and implementing customer experience initiatives that align with our strategic goals, enhance customer satisfaction, and drive revenue growth.

Key Responsibilities:
1. **Brand Activation:** Foster brand engagement through internal programs and external customer experience initiatives.
2. **Creative Collaboration:** Work alongside the Image + Style team to design initiatives that elevate our brand and improve customer satisfaction.
3. **Field Engagement:** Conduct regular visits to various accounts within the designated territory to ensure brand standards are met.
4. **Project Management:** Oversee small-scale design projects tailored to specific account needs while adhering to brand guidelines.
5. **Support Initiatives:** Assist field teams with brand activation efforts and client requirements.
6. **Account Development:** Aid in the successful opening of new accounts in the region.
7. **Experience Enhancement:** Proactively recommend strategies to refresh customer experiences, contributing to account retention.
8. **Efficiency Improvement:** Identify opportunities for streamlined processes and collaborate on innovative solutions.
9. **Sales Promotion:** Develop tactics to promote existing or new locations, enhancing sales and customer satisfaction.
10. **Standards Compliance:** Drive adherence to brand standards and support units in implementing best practices.
11. **Business Planning:** Guide accounts in creating business plans, ensuring team alignment and effective execution.
12. **Content Management:** Ensure all content on account sites is accurate and reflects the Compass Group brand voice.

Qualifications:
- BA or BS degree in Marketing, Communications, Public Relations, or a related field preferred.
- Minimum of 4 years' experience in marketing, communications, or public relations, preferably in the foodservice industry.
- Proven ability to identify growth opportunities and think creatively.
- Proficiency in Microsoft Office, Photoshop, Adobe Acrobat, and WordPress.
- Strong writing skills with attention to detail.
- Excellent interpersonal skills, including public speaking and client interaction.

Benefits:
Compass Group offers a comprehensive benefits package, including medical, dental, vision, life insurance, retirement plans, paid time off, and various wellness programs.

Equal Opportunity Employer:
Compass Group is committed to providing equal employment opportunities to all applicants and associates, regardless of race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.

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