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Social Media Marketing Specialist

2 months ago


Cutler Bay, Florida, United States The Ward Law Group, PL Full time
Job Description

We are seeking a highly skilled and motivated Social Media Marketing Specialist to join our team at The Ward Law Group, PL. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our firm's goals and objectives.

Key Responsibilities:

  • Develop and implement a social media strategy that drives engagement and growth across multiple platforms.
  • Ensure consistency in our firm's branding across all social media channels, including tone of voice, visual identity, and messaging.
  • Create engaging and informative content, including posts, stories, videos, and graphics, for various social media platforms.
  • Manage our firm's social media accounts, including daily monitoring, posting, and responding to comments and messages.
  • Collaborate with internal teams to gather content and ensure brand consistency across all channels.
  • Monitor social media trends, tools, and applications and recommend strategies for continuous improvement.
  • Track and analyze key metrics to measure the success of social media campaigns and make data-driven recommendations for optimization.
  • Stay informed about legal industry trends and news to curate relevant content for our audience.
  • Implement strategies to attract potential clients through social media.
  • Provide regular reports on social media performance and insights to stakeholders.
  • Develop and implement social media campaigns to promote firm events or special promotions.

Requirements:

  • Ability to communicate fluently in English and Spanish.
  • Experience with social media marketing.

What We Offer:

  • A comprehensive benefits package, including health benefits, pretax health care and dependent care saving accounts, life insurance, paid time off, and holidays.
  • A percentage match on your 401K contributions.
  • Confidential counseling services, mental health support, and financial guidance.

Join Our Team:

We value your wellbeing and offer opportunities for professional development to help you grow your career. If you are a motivated and creative individual who is passionate about social media marketing, we encourage you to apply for this exciting opportunity.