Marketing Director

4 weeks ago


Newark, Delaware, United States Tandym Group Full time

A health services network in Delaware is seeking an experienced Marketing professional to join their staff as Director of Marketing in Newark.

About the Opportunity:

  • Schedule: 3 days onsite, flexible choice of days
  • Setting: Healthcare / Nonprofit

Responsibilities:

  • Lead a team of marketing professionals to drive donor engagement and acquisition
  • Translate enterprise donor engagement directives into actionable plans at the divisional level
  • Collaborate with enterprise and divisional teams to implement targeted marketing campaigns
  • Evaluate campaign performance and propose necessary adjustments
  • Optimize media relationships and expenditures to support strategic objectives
  • Collaborate with corporate communications on media communication strategies
  • Evaluate the effectiveness of local advertising opportunities and partnerships

Qualifications:

  • 10+ years of Marketing experience
  • Bachelor's and/or Master's Degree in Marketing, Communications, or Public Relations
  • Experience managing a small team of marketers
  • Experience in Pharma, Blood Donor, other Donor, or Hospital Marketing
  • Experience working with multiple locations and remote teams
  • Strong leadership and management skills
  • Ability to quickly learn and adapt to the blood business

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