Senior Director of Audience Development and Growth
4 weeks ago
We are seeking a seasoned Senior Director of Audience Development and Growth to lead our efforts in growing and engaging our business audience. The ideal candidate will be a visionary leader with a strategic mindset, innovative spirit, and a proven ability to drive audience growth and engagement through compelling content informed by data.
Key Responsibilities:
- Develop and execute comprehensive audience strategies aligned with our organizational goals and mission.
- Lead a team of professionals in engaging all parts of our audience segments on all platforms.
- Collaborate with senior leaders to integrate audience-centric approaches across the organization.
- Leverage best practices to create engaging, informative content that resonates with our business audiences.
- Foster a culture of innovation, collaboration, and data-driven decision making within the team.
Requirements:
- Bachelor's degree in journalism, communications, marketing, or a related field.
- 10+ years of experience in audience strategy, content development, or a related role, with at least 5 years in a leadership position.
- Proven track record of growing and engaging audiences, particularly in a newsroom or nonprofit sector.
- Exceptional writing and editing skills and the ability to craft compelling narratives for diverse business audiences.
- Strong analytical skills with the ability to derive insights from complex data sets.
What We Offer:
- A competitive salary range of $138,091.00 to $180,000.00.
- A comprehensive benefits package, including healthcare, vision, dental, retirement, and paid leave.
- A dynamic and inclusive work environment that values diversity, equity, and inclusion.
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