Marketo Campaign Operations Specialist

2 days ago

Minnetonka, United States CommScope Full time

In our 'always on' world, we believe it's essential to have a genuine connection with the work you do.

Are you a resourceful Marketo expert looking for your next challenge? Look no further. CommScope is recruiting a Marketing Campaign Specialist to join our team. This is a n on-site role located preferably in Shakopee, MN or one of our other locations, such as Claremont or Catawba, NC or Richardson, TX.

How You'll Help Us Connect the World:

The Marketo Campaign Operations Specialist will work directly with the global CommScope marketing, sales, and IT teams to understand objectives, develop programs, plan, and ensure execution and segmentation strategies meet those objectives. This person will be responsible for the project management and execution of cross-channel marketing automation campaigns within Marketo. They will establish and deploy automated communication journeys leveraging email, landing pages, forms, and lists. This role requires significant knowledge of Marketo, experience in building marketing campaigns, a strategic mindset, practical experience measuring campaign success, and the ability to work independently while part of a larger team.

This position will be located on-site at one of our CommScope locations.

Required Qualifications for Consideration:
  • Bachelors degree in marketing or equivalent experience
  • Three or more years of experience configuring and using Marketo to build out, execute, monitor, and report on marketing campaigns and programs at an enterprise level and progressive experience in digital marketing and communications
  • Experience in marketing campaign lead management, metrics best practices, and campaign management
  • Knowledge of email and landing page best practices
  • Demonstrated capabilities in managing large and complex audience segments & messaging sequences
  • Proven ability to improve campaign performance by identifying business opportunities in user data, campaign results, and cross-channel attribution
  • Background in using CRMs, including Microsoft Dynamics, and integration of the marketing campaign process between the CRM and Marketo
You Will Excite Us If You Have:
  • Marketo Certified Expert
  • Deep understanding of the interactions between Marketo and CRM data for reaching targeted customers, including lead management, scoring and lifecycle
  • Attention to detail and organizational skills, and effective project management and time management
  • Effective internal and external communication skills (written, verbal, and presentation)
  • High levels of integrity, autonomy, self-motivation, and independent thinking
  • Resourceful disposition, leveraging all resources both internal and external to complete a project
What Happens After You Apply:

Learn how to prepare yourself for the next steps in our hiring process by visiting https://jobs.commscope.com/content/How-We-Hire/?locale=en_US

Why CommScope?

CommScope is on a quest to deliver connectivity that empowers how we live, work, and learn. Our employees push the boundaries of communications technology that enables groundbreaking discoveries like 5G, the Internet of Things, and gigabit speeds for everyone, everywhere. With our unmatched expertise in copper, fiber, and wireless infrastructure, our global clients rely on us to outperform today and be ready for the needs of tomorrow.

If you want to grow your career alongside forward-thinking, hardworking, and caring people who strive to create what's next..come connect to your future at CommScope.

CommScope is an Equal Opportunity Employer (EEO), including people with disabilities and veterans. If you are seeking an accommodation for the application or interview process, please contact us to submit your request at talentacquisition@commscope.com.

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