Social Media Manager

3 weeks ago

Redmond, United States Apex Systems Full time
Job#: 2048828

Job Description:

Apex is hiring a Social Media Manager to support an Education Technology company. This is a remote, 18 month contract role.
Knowledge of Minecraft preferred
Top 3 Hard Skills Required + Years of Experience
1. Minimum 6+ years experience with Education marketing
2. Minimum 6+ years experience with Analytical ability - can drive insight to action.
3. Minimum 6+ years experience with Experience in a social media role and preference for gaming background
Typical task breakdown and operating rhythm: The role will consist of - Meetings/collaborating with stakeholders & campaign strategy at the content level with the Dungeons & Legends teams.
What makes this role interesting? - Have the opportunity to own a big piece of the Minecraft franchise. A lot of freedom within the framework for creative ability.
Unique Selling Points: Add to gaming portfolio.
Years of Experience Required: 6+ overall years of experience in the field.
Degrees or certifications required: No degree is required to be eligible for this role.
Disqualifiers: Candidates with multiple gaps in work & job hopping will not be eligible for the role.
Best vs. Average: The ideal resume would contain data driven mentality; go-getter/ self-starter & has agaming background.
Performance Indicators: Performance will be assessed based on quality of work, meeting deadline & level of professionalism.
We are looking for a social media manager with a passion for education to join us in our mission to empower teachers and students with Minecraft.
DESCRIPTION
In this role, you will help manage and grow our social media channels, create social strategy and campaigns, and engage with players on social media platforms.
In the role of Social Media Manager, you will report to the Head of Social Media. Your primary responsibility is to lead content creation, manage the content calendars (including scheduling and posting content), draft copy, monitoring and engaging with followers, and reporting on social metrics and insights. Youll work closely with our business, marketing, community, product teams, as well as with our global community of educators.
We are seeking an energetic, creative self-starter with superb communication skills, and passion for education and technology. Other competencies include a familiarity with K-12 education, understanding of current social media trends, and ability to skillfully drive community growth and engagement.
SCOPE OF WORK
Build on and refine existing social media strategy that resonates with our diverse and global audience of educators, school administrators, students and parents while ensuring alignment with the overarching brand, tone of voice, and global social strategy.
Define channel priorities, set goals and targets, aligning to business goals and audience insights.
Create social media campaigns for key beats in partnership with the Minecraft Education Marketing and in collaboration with Microsoft Education.
Provide input into paid social media strategies and campaigns.
Host content ideation and team brainstorms.
Generate and publish social content and engage with audiences daily.
Curate user generated content and identify potential influencers, creators, and customer voices to highlight and work with.
Provide strategic recommendations and support for Minecraft Creative Team in conceptualization and execution of assets.
Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards.
REQUIRED SKILLS
6+ years of experience in social media strategy planning, goal setting, and implementation
Experience managing high volume social media channels for well-known brand or product
Experience working in gaming sector preferred
Passion for education/social impact
Understanding of community engagement and audience strategy
Familiarity using data to adjust and optimize strategy and activations for community-facing channels, and report and communicate channel performance results.
Excellent collaboration, copywriting, and communication skills. English language.
Competent with Office 365 and analytics tools (Adobe Analytics, Google Analytics, Sprinklr, Sprout Social and native social media analytics experience preferred)

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at or .

Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.

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