Digital Marketing Specialist
5 days ago
Role Description & Responsibilities: As part of the Marketing and Communications Team, your goal as a Digital Marketing Specialist will be to create the right content to support sales and business activities. Collaborate closely with the sales team and the marketing manager to strategize, plan, and execute digital marketing and communication campaigns aimed at achieving revenue and awareness objectives. Manage the full cycle of digital marketing tactics, including email marketing, nurturing, paid media, website optimization, social media, SEO, webinars, and more, with a keen eye for graphic design to enhance campaign visuals. Act as a true business partner; establish a close collaboration with team members to define and deliver diverse, innovative local and regional digital marketing strategies. Leverage digital marketing tools and employ leading-edge data analytics to elevate your ability to target, identify, and attract the right audiences. Analyze and share campaign results throughout their duration and provide comprehensive post-mortem analysis, continuously optimizing and adjusting campaigns based on performance analysis. Qualifications: Bachelor's degree in Marketing, Digital Media, Communications, or a related field. Over 5 years of experience in B2B digital marketing, with a focus on lead generation and awareness initiatives. Strong graphic design skills with proficiency in design software (e.g., Adobe Creative Suite). Excellent written and verbal communication skills with the ability to formalize and simplify complex messages. Proficiency in online data analysis and digital marketing tools. Solid understanding of both paid and organic digital marketing techniques. Creative thinking with the ability to conceptualize and create engaging marketing content. Experience working with technical experts and cross-functional teams. Fluent in English; French is a plus. Strong problem-solving capabilities and effective time management skills. We do not have a set deadline for applying to this job opportunity, as we are accepting applications continuously on an ongoing basis. Compensation for the role will be commensurate with experience. The total expected compensation range will be between $100,000 and $150,000, representing the base salary (or annualized salary based on estimated hourly compensation) and target bonus. Location: Hybrid role, Broomfield, CODiversity statement As a game-changer in sustainable technology and innovation, Dassault Systemes is striving to build more inclusive and diverse teams across the globe. We believe that our people are our number one asset and we want all employees to feel empowered to bring their whole selves to work every day. It is our goal that our people feel a sense of pride and a passion for belonging. As a company leading change, it's our responsibility to foster opportunities for all people to participate in a harmonized Workforce of the Future.Compensation & Benefits Dassault Systemes offers an excellent salary with potential for bonus, commensurate with experience. Benefits include a choice of plans providing comprehensive coverage for medical, dental, vision care for employee & dependents as well as employee life, short & long term disability, tuition reimbursement, immediate 401K enrollment, 401K match (50 cents on the dollar, up to the first 8% of your eligible compensation that you contribute based on match eligibility criteria), flexible time off policy, and 10 paid holidays.Equal opportunity In order to provide equal employment and advancement opportunities to all individuals, employment decisions at 3DS are based on merit, qualifications and abilities. 3DS is committed to a policy of non-discrimination and equal opportunity for all employees and qualified applicants without regard to race, color, religion, gender, sex (including pregnancy, childbirth or medical or common conditions related to pregnancy or childb rth), sexual orientation, gender identity, gender expression, marital status, familial status, national origin, ancestry, age (40 and above), disability, veteran status, military service, application for military service, genetic information, receipt of free medical care, or any other characteristic protected under applicable law. 3DS will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
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