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Marketing Account Manager

3 months ago

Akron, United States Full Spectrum Marketing Full time

FSM Job Description – Account Manager

Position Summary 

An FSM Account Manager is the liaison and advocate for a portfolio of client partners, leveraging the high-quality services provided by FSM’s delivery teams to achieve client goals. Additionally, the position is responsible for building relationships with all clients in the portfolio, devising marketing/communications plans and campaigns, working with the project management team on all client projects, reviewing reporting, billing, managing day-to-day client requests and needs, and other duties that ensure the continued success of FSM clients. The position reports to the President.

FSM’s ideal Account Manager must have: 

  • Top-Notch Communications Skills. You’re not just a good writer and speaker, you are good at listening, capturing ideas, presenting, writing creative briefs, and more. 
  • Marketing Expertise. You have led campaigns and MarComm efforts either on the client-side or the agency side – you have a mastery of the marketing/communications landscape.
  • Collaborative Relationship Building Skills. Builds rapport and credibility with clients on professional and personal levels. Easily collaborates with the internal team on all aspects of projects. 

Primary Responsibilities 

Marketing Communications Responsibilities

  • Listen to understand and consult with clients on their needs and goals
  • Recommend additional services and tactics that can achieve stronger client results
  • Confidently convey client needs and context with a command-level understanding of creative briefs
  • Navigate all client interactions with a focus on partnership  
  • Ideate and facilitate solutions to help drive client goals
  • Prepare and present strategies, media plans, and creative concepts at client meetings
  • Conduct daily and weekly client interaction; lead calls, meetings, and weekly updates within FSM standards
  • Collaborate with cross-functional teams to produce effective promotional materials
  • Finalize monthly client billing

Measure: Disciplined execution and growth of account plans that are understood as successful by clients

Skill Set

  • Proven experience in managing multiple client relationships, achieving revenue goals, and managing strategies in a professional environment
  • Effective organization and time management skills; impeccable written and phone communication skills
  • Knowledge of leading-edge advertising, marketing, and technology trends
  • Knowledge and experience in social media, search marketing, and other digital platforms and tools
  • Knowledge of metrics and reporting, and experience communicating data in a simple way
  • Self-starter who thrives in a rapidly-changing environment
  • High-energy team spirit with a dedication to team success and commitment to agency excellence

Education and Experience

  • Bachelor’s degree in marketing, communications, business, or related field 
  • 3+ years of marketing and communications experience in an agency environment (additional experience on the client-side is strongly considered)

Full Spectrum Marketing provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.