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Sales Manager

2 months ago


Williamsburg, United States Colonial Williamsburg Company Full time
Job Description:

  • Contact meeting planners/decision makers by telephone, email, in person, customer office visits and site inspections.
  • Maintain a comprehensive account management plan to include a list of target accounts and key accounts
  • Develop sales action plans to achieve revenue goals
  • Build positive and lasting client relationships
  • Secure annual and multi-year contracts
  • Secure new and repeat business
  • Prepare and execute creative sales proposals and contracts that ensure financial success and profitability to the hotel while managing and minimizing risk to the hotel.
  • Targets accounts, markets, or segments with heavy emphasis on proactive solicitation and account saturation.
  • Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
  • Closes the best opportunities based on market conditions and individual property needs.
  • Handles complex business with significant revenue potential as well as significant customer expectations.
  • Achieve monthly sales goals as outlined by Director of Sales.
  • Must be willing to attend tradeshows and travel to various geographic areas, promoting the Colonial Williamsburg Hotels and CWF amenities. Must be willing to make
  • Must be active and participate in monthly industry associations in assigned markets. Continue professional development through educational offerings made via industry trade groups (i.e.: VSAE, MPI, AENC…etc.) and in-house industry related educational training as assigned by Director of Sales.
  • Knowledge of CWF mission and non-hotel offerings to guests.
Direction Received:
  • Must be willing to work independently to solicit business in assigned areas.
  • Ability to help the Director of Sales administer the specific objectives of the annual sales plan.
Supervision to be Exercised:
  • Direct supervision of assigned sales coordinator.
QUALIFICATIONS:

Minimum:
  • Excellent communication skills, ability to work independently without direct supervision, in-depth knowledge of conference sales skills and techniques.
  • College Degree or 2-4 year’s experience in hotel sales - preferred 2 years in hotel sales and the balance consisting of other hotel operations experience (ie: front desk, food and beverage, conference services, concierge, etc.) or a closely related field.
  • Other directly related experience will be given consideration at the discretion of Director of Sales and VP of Sales.
  • Must be willing to travel up to 30% of the time and work evenings and weekends as required.
Preferred:
  • Prior conference sales experience at a four star or four diamond hotel/resort and in an assigned geographic location or vertical market a plus.