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Marketing Specialist

2 months ago

Schenectady, United States Zarsky Lumber CO Full time

Overview:

Job Summary: Join Zarsky Lumber Co. as a Social Media Marketing Specialist

Amplify our brand through dynamic social media campaigns, website development, digital and local marketing.

Embrace creativity and innovation in this multifaceted role.

Key Responsibilities:

  • Social Media Strategy: Craft and execute engaging social media strategies to boost brand visibility.
  • Content Creation: Design compelling content for Facebook, Instagram, Twitter, LinkedIn, and more.
  • Audience Engagement: Foster a vibrant community by interacting with our audience and responding to comments.
  • Campaign Management: Lead exciting social media campaigns, contests, and promotions.
  • Website Development: Maintain and update our website to keep it user-friendly and aligned with our goals.
  • Digital and Local Marketing: Drive traffic and engagement with targeted digital and local marketing efforts.
  • Analytics and Reporting: Track metrics and provide insights to enhance our strategies.
  • Stay Updated: Stay on top of trends and best practices to keep our approach fresh and effective.
  • Additional Duties: Perform additional tasks and responsibilities as required to support the overall marketing strategy.

Qualifications:

  • Degree in Marketing, Communications, or related field.
  • Proven social media marketing experience, ideally in building materials or related industry.
  • Strong grasp of social media platforms, trends, and analytics.
  • Creative and engaging content creator.
  • Excellent communication and interpersonal skills.

Benefits:

  • Paid Time Off
  • Health Benefits