Marketing Specialist, Senior

1 month ago

Long Beach, United States HealthCHEC Full time
About SCAN

SCAN Group is a not-for-profit organization dedicated to tackling the most pressing issues facing older adults in the United States. SCAN Group is the sole corporate member of SCAN Health Plan, one of the nation's leading not-for-profit Medicare Advantage plans, serving more than 285,000 members in California, Arizona, Nevada, and Texas. SCAN has been a mission-driven organization dedicated to keeping seniors healthy and independent for more than 40 years and is known throughout the healthcare industry and nationally as a leading expert in senior healthcare. SCAN employees are a group of talented, passionate professionals who are committed to supporting older adults on their aging journey, while also innovating healthcare for seniors everywhere. Employees are provided in-depth training and access to state-of-the-art tools necessary to do their jobs, as well as development and growth opportunities. SCAN takes great pride in recognizing our team members as experts in their fields and rewarding them for their efforts. If you are interested in becoming part of an organization that is innovating senior healthcare visit www.thescangroup.org, www.scanhealthplan.com, or follow us on LinkedIn; Facebook; and Twitter.

The Job

The Marketing Consultant is responsible for planning and executing a wide range of marketing projects including direct mail programs, sales collaterals, flyers, event promotions, print, web, and digital advertising focused primarily on people aged 65+.

You Will

  • Supports company growth and success of Marketing by being a resource for collaboratively developing and implementing a wide variety of marketing programs within the context of a larger corporate strategy and brand to help meet and exceed targeted sales goals
  • Develops and implements effective marketing campaigns by understanding the underlying objectives and then applying marketing and industry expertise; manages project teams including both internal and external participants
  • Oversee content, design and production of prospect-facing marketing collaterals, direct mail, digital ads, advertisements, web pages, and events by applying expert knowledge of marketing principles
  • Ensures that all assigned marketing materials and programs are consistent with the brand look, tone and feel by understanding the broader marketing strategy, and by applying brand standards and professional design practices
  • Ensures compliance of all assigned marketing materials and programs by maintaining detailed understanding of relevant regulations and by working collaboratively with the Compliance department
  • Manages the cost of design, development, and production of marketing materials by communicating team accountabilities and project instructions; oversee Marketing budget and work with Director to maintain cost center balances
  • Maintains collegial, collaborative relationships at all levels within the organization and by practicing SCAN's Five Basic Principals
  • Is a key contributor to business process and marketing program improvement by maintaining a keen awareness of marketplace trends, interacting with the sales team and participating in periodic after-action review and strategic planning sessions
Your Qualifications
  • Minimum of seven years' experience in marketing project management including strategy development, regulatory compliance, and production expertise
  • Three or more years' experience developing and executing marketing programs in a membership organization (e.g., health plan, financial services) required
  • Experience marketing to the 65+ segment and / or Medicare Advantage experience required
  • Marketing or Advertising agency experience required
  • Knowledge of CMS regulations required
  • Strong critical thinking and interpersonal skills requiredespecially the ability to formulate and articulate a logical point-of-view, act with integrity and operate effectively in a cross-functional team environment. This includes having the ability to confidently meet with members of senior management.
  • Must be able to handle many tasks independently and simultaneously, demonstrating excellent organizational and project management skills.
  • Ability to work with minimal supervision and ability to meet deadlines consistently without sacrificing quality required.
Cross platform knowledge of MAC and IBM hardware, design, desktop publishing and database software a plus

What's in it for you?
  • Hourly rate: $50 to $65 per hour
  • Excellent 401(k) Retirement Saving Plan with employer match
  • An opportunity to become part of a team that makes a difference to our members and our community every day


We're always looking for talented people to join our teamQualified applicants are encouraged to apply now

At SCAN we believe that it is our business to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects our community through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more.

SCAN is proud to be an Equal Employment Opportunity and Affirmative Action workplace. Individuals seeking employment will receive consideration for employment without regard to race, color, national origin, religion, age, sex (including pregnancy, childbirth or related medical conditions), sexual orientation, gender perception or identity, age, marital status, disability, protected veteran status or any other status protected by law. A background check is required.

#LI-JB1 #LI-Hybrid

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

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