Advertising Coordinator

2 days ago

Minneapolis, United States Star Tribune Full time
Description

The Minnesota Star Tribune is an innovative modern media organization building on an extraordinary 157-year legacy. With seven Pulitzer Prizes and numerous other accolades, we stand as a beacon of journalistic excellence in Minnesota. We are the heart and voice of the North.

Our mission is to build a better Minnesota by connecting us with the people, ideas, and stories that strengthen our communities. We're seeking dynamic leaders who are passionate about journalism and democracy to help shape this future. If you are excited about reinventing one of our state's most trusted institutions and leading us into a new era of growth and excellence, we want to hear from you.

Job Summary:

The Star Tribune has an exciting opportunity for an Advertising Coordinator The Advertising Coordinator will be responsible for maintaining solid working relationships with client contacts and for proper services of assigned accounts. This position will ensure work is on strategy and on time. The Advertising Coordinator will be expected to provide excellent service and manage client expectations by understanding client marketing goals, knowing project details, and communicating clear, concise information to internal and external parties. The primary role of the Advertising Coordinator is to secure creative assets for print and digital ad campaigns and deliver those assets along with call-to-action information to parties responsible for fulfillment of the campaigns.

The Star Tribune Advertising Operations team gives clients an advantage over traditional local media. Along with our own print products such as The Star Tribune and digital assets such as Startribune.com, our smartphone apps, and newsletter campaigns, we build out complete digital marketing campaigns for our clients including paid search, social media marketing and off-channel audience based programmatic buys. Our teams execute, optimize, and analyze both owned and operated and off channel marketing campaigns for our clients to ensure the best results. We are more than a newspaper publisher; our sales executives and digital operations staff take the time to strategize and develop full-service campaigns.

Responsibilities

  • Facilitate the creation and coordinate delivery of the necessary components for print and digital advertising products, as well as ensure accuracy in layout/design, mechanical requirements, and specifications.
  • Review creative to ensure that it reflects the client's strategy and objectives.
  • Verify that assets meet specifications for O&O suite of products, advantage digital campaigns, and print products.
  • Ensure click-through URLs and landing pages are accurate for digital campaigns and determine and convey accurate UTMs for all click-through URLS.
  • Deliver all necessary assets (e.g. creative, tracking elements, landing pages, URLs) for trafficking of digital products to the Campaign Manager, in a well-organized and easily actionable package.
  • Responsible for healthy client relationships.
  • Demonstrate increasing knowledge of the clients' business.
  • Communicate regularly with internal/external parties to review and optimize clients' plans.

Qualifications:

  • Bachelor's degree in Business, Marketing, or other related field; or equivalent experience working in a client services role.
  • Minimum 2-3 years of experience in a customer service (or similar) related role.
  • Strong knowledge of MS Office suite.
  • Demonstrated ability to handle multiple tasks, priorities, and responsibilities.
  • Excellent leadership and interpersonal skills.
  • Excellent communication skills and the ability to present clear, concise information to all levels of the organization.
  • Demonstrated decision making ability and problem determination/resolution skills, including the ability to apply problem solving skills effectively to both crisis and non-crisis situations.
  • Ability to operate effectively in an environment of frequent change and ambiguity.

More about the Minnesota Star Tribune

At the Minnesota Star Tribune, we recognize that our employees are our greatest asset, and we are committed to their happiness, growth, and well-being. Here's a snapshot of the exceptional benefits we offer:

  • Modern Downtown Office: Enjoy a state-of-the-art workspace with a free fitness center, collaborative center, golf simulator, and a rooftop patio.
  • Comprehensive Benefits: Includes commuting subsidy, medical, dental, and vision insurance.
  • Wellness & Work-Life Balance: Participate in our wellness program with financial incentives, generous paid time off, flexible holidays, one volunteer day, and two wellness days.
  • Financial & Family Support: Benefit from a 401(k) with company match, paid parental and caregiving leave, hybrid work arrangements, and tuition reimbursement.
  • Additional Perks: Access to an employee assistance program, pet insurance, flexible spending accounts, and health savings accounts.

Honored in 2023 with Diversity MBA's inaugural Top 25 Outstanding Leadership and Diversity Impact Awards, we are proud of our commitment to diversity and inclusion.

Equal Opportunity Employer

Even if you don't meet every single requirement for this role, we encourage you to apply. At the Minnesota Star Tribune, we are dedicated to building a diverse and inclusive workplace and welcome applicants from all backgrounds.

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