Specialist, Membership Marketing

3 weeks ago

Wilmington, United States AAA Mid Atlantic Full time

AAA is hiring for a Membership Marketing Specialist to join our team This position executes effective member renewal marketing campaigns that achieve both renewal rate and revenue goals for AAA Club Alliance.

To the qualified candidate, we offer:

+ A competitive salary commensurate with experience

+ Annual Bonus + Annual Merit Increase Eligibility

+ Health & Life Insurance

+ 3+ weeks of paid time off accrued during your first year

+ 401(K) plan with company match up to 7%

+ Professional development opportunities and tuition reimbursement

+ Paid time off to volunteer & company-sponsored volunteer events throughout the year

+ Other benefits include a free AAA Premier Membership, Health & Wellness Program, Health Concierge Service, and Short Term/Long Term Disability

The primary duties are:

+ Oversee production for all marketing efforts (direct mail, digital, & telemarketing).

+ Collaborate with internal marketing/support teams, as well as vendors, to produce cost-effective member communications.

+ Track, monitor, & analyze results for all marketing programs; use campaign results to continually improve results and achieve key objectives.

+ Prepare internal communications for AAA personnel to prepare them to effectively handle member and vendor questions related to efforts/programs.

+ Establish objectives for marketing initiatives, including test offers, financial assumptions, and creative, across all platforms.

+ Ensure marketing campaigns are executed on a timely basis and are within the planned budget.

+ Execute strategies developed for achieving incremental member growth across all membership categories.

+ Work closely with management team to create an annual marketing plan/budget; track actual results to forecast and make recommendations for improvement.

+ Collaborate with third party telemarketing vendors to maximize performance and achieve renewal goals.

+ Work closely with Corporate Marketing, Consumer and Market Research, and 3rd party partners to continually improve all communications to drive renewal rate improvement or member growth and deliver a consistent brand image.

Minimum Qualifications:

+ Bachelor's degree, preferably in Marketing, and a minimum of four to five years experience in a related field (preferably in Retention, Acquisition or Loyalty Marketing), or the equivalent combination of education and experience.

+ Demonstrates a clear understanding of business objectives and relevant internal/external business issues impacting AAA Club Alliance's ability to achieve its objectives

+ Knowledge and application of project management principles; effective in setting priorities, applying resources and meeting deadlines.

+ Exhibits leadership skills and can effectively motivate cross-functional teams to meet desired objectives and produce results.

+ Proven ability to drive change through the effective development and selling of concepts and proposals to all levels including senior management.

+ Ability to effectively work independently on all assignments and projects with minimal supervision.

+ Solid understanding of budgeting, forecasting and expense management principles.

+ Excellent skills in analyzing financial information, forecasting trends, ROI analysis, etc.

+ Working knowledge of various Microsoft applications including Word, Excel, PowerPoint, Outlook and Access.

AAA Club Alliance (ACA) is an equal opportunity employer.

Our investment in Diversity, Equity, and Inclusion:At ACA, we are committed to cultivating a welcoming and inclusive workplace of team members with diverse backgrounds and experiences to enable us to meet our goals and support our values while serving our Members and customers. We strive to attract and retain candidates with a passion for their work and we encourage all qualified individuals, regardless of race, color , gender, identity, veteran status, sexual orientation, physical ability or national origin, to apply.

Job Category:

Marketing

  • Specialist, Marketing

    1 month ago

    Wilmington, United States AAA Club Alliance Full time

    The primary duties of the Marketing Specialist are: Responsible for day-to-day marketing tasks and execution including management of the monthly direct marketing program execution, proofreading and coordination of marketing materials, and creative requests submissions. Coordinates marketing campaign analyses and recommendations, working with the Marketing...

  • Marketing Operations Specialist

    1 week ago

    Wilmington, Delaware, United States AAA Club Alliance Full time

    Key Responsibilities of the Marketing Operations Specialist: Oversee daily marketing activities and execution, including the management of the monthly direct marketing initiatives, proofreading, and coordination of promotional materials and creative requests.Collaborate with the Marketing and Business Analytics team to analyze marketing campaigns and provide...

  • Digital Content Specialist

    1 week ago

    Wilmington, Delaware, United States TCL Marketing Full time

    TCL Marketing is a fully remote advertising agency seeking a detail-oriented Digital Content Specialist to contribute to our growing operations team. This role requires someone who thrives in a fast-paced environment with a high volume of work. You'll be part of a collaborative team while also demonstrating the ability to work independently to meet...

  • Marketing Specialist

    3 weeks ago

    Wilmington, United States On-Board Companies Full time

    On-Board Administrative is hiring a Marketing Specialist For immediate consideration please send your resume to resumes@onboardusa.com Subject Line: Position Title and State you are Located About Us: On-Board Services, Incorporated is an on-site contract service provider for a local manufacturing entity providing full time positions to our employees. We...

  • Marketing Analytics Specialist

    3 months ago

    Wilmington, United States Nemours Children's Health Full time

    Job DescriptionNemours is seeking a Marketing Analytics Specialist (hybrid/remote) to join our Nemours Children's Health team in Wilmington, DE. Nemours Children's Health Digital Analytics team is growing and seeking a Marketing Analytics Specialist. We are looking for a highly analytical and strategic Marketing Analytics Specialist to join our Digital...

  • Marketing Specialist

    4 days ago

    Wilmington, Delaware, United States Intergage Full time

    **Job Summary**Intergage is seeking a highly motivated and results-driven Marketing Specialist to join our team. As a Marketing Specialist, you will play a key role in executing key marketing strategies, messaging, and promotional plans that focus on customer needs and values for various lines of business.**Key Responsibilities**• Assist in the execution...

  • Membership Sales Advisor

    1 week ago

    Wilmington, Delaware, United States Orangetheory - Franchise #0029 Full time

    Job OverviewWe are seeking a dynamic and motivated individual to join our team as a Sales Consultant. This role is pivotal in promoting our fitness philosophy and engaging with potential members.Key Responsibilities:Welcome all visitors to the studio with enthusiasm and professionalism.Effectively communicate the Orangetheory concept to interested...

  • Marketing Campaign Specialist

    3 days ago

    Wilmington, Delaware, United States Agilent Technologies Full time

    Job DescriptionThe Marketing Specialist - After Market Service and Support Contracts is a key role within the Services and Support Division (SSD) at Agilent Technologies. This position is responsible for designing, developing, deploying, and implementing marketing campaigns to support the SSD and other assigned product lines and segments. The successful...

  • Personal Injury Marketing Specialist

    2 months ago

    Wilmington, United States Maryland Healthcare Clinics Full time

    Job DescriptionJob DescriptionHiring: Marketing Specialist with Personal Injury Experience NOWDo you have Personal Injury Marketing experience? MHC Healthcare is seeking an experienced Marketing Specialist for our Delaware-based clinics! We have been in business for over thirty years and have 70 clinic locations. MHC Healthcare continues to grow rapidly and...

  • Pardot Marketing Automation Specialist

    1 week ago

    Wilmington, United States Clutch Group Full time

    Pardot Marketing Automation Specialist Location: Remote Rate: up to $45/hr Length: 3 months Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow. Our candidates work with us because they know we have the best opportunities available to them and will help them navigate...

  • Pardot Marketing Automation Specialist

    6 days ago

    Wilmington, United States Clutch Full time

    Role/Title: Pardot Marketing Automation Specialist Location: Remote Rate: up to $45/hr Length: 3 months Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow. Our candidates work with us because they know we have the best opportunities available to them and will help...

  • Shopper Marketing Specialist

    2 weeks ago

    Wilmington, United States PureRED Full time

    PureRed is looking for a Contract Shopper Marketing Specialist who will play a key role in planning, execution, and evaluation of shopper marketing initiatives across our client's stores and online. This is an exciting opportunity for someone who is passionate about retail marketing, thrives in a fast-paced environment, and possesses strong organizational,...

  • Analyst - Marketing

    3 months ago

    Wilmington, United States TechDigital Group Full time

    Job #: 1820 Pay Rate: 20.00-20.00 $/hour Job type: Location: Wilmington, DE Qualifications: Marketing Specialist Qualifications:• Bachelor's Degree preferred but not required (minimum Associates Degree)• Minimum 1-2 years' previous experience in marketing communications, sales, or marketing• Ability to coordinate multiple priorities & work with...

  • Pardot Marketing Automation Specialist

    2 weeks ago

    Wilmington, United States Clutch Full time

    Role/Title: Pardot Marketing Automation Specialist Location: Remote Rate: up to $45/hr Length: 3 months Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow. Our candidates work with us because they know we have the best opportunities available to them and will help...

  • Market Operations Support Specialist

    2 weeks ago

    Wilmington, North Carolina, United States Cityblock Full time

    Job Overview: Position Summary: The Market Operations Support Specialist is responsible for spearheading essential operational projects within the North Carolina Market. Reporting directly to the Director of Market Operations Support, this role involves close collaboration with market leadership and national teams across Cityblock's Clinical Strategy, Data,...

  • Specialist, Merchandise Programs

    2 months ago

    Wilmington, United States AAA Club Alliance Inc. Full time

    AAA is hiring for a Merchandise Programs Specialist to join our team! This position is responsible for the development, implementation, management and effectiveness of Merchandise programs to support AAA Club Alliance’s travel product strategies throughout all distribution channels. This role supports successful execution of the overall merchandise...

  • Senior Marketing Specialist

    2 months ago

    Wilmington, United States Corporation Service Company Full time

    Job DescriptionSenior Marketing Specialist Wilmington, Delaware Monday-Friday, 8:00am - 5:00pm Hybrid Work Model Short-Term Contract CSC is looking for a senior marketing specialist with 5-10 years of experience in B2B marketing, for its Digital Brand Services business. Additionally, any previous experience in domain management, cybersecurity, brand...

  • Retail Sales Specialist

    2 days ago

    Wilmington, Delaware, United States Advantage Sales and Marketing, LLC Full time

    Job Summary:We are seeking a highly skilled and motivated Retail Sales Specialist to join our team at Advantage Sales and Marketing, LLC. As a Retail Sales Specialist, you will play a critical role in providing in-store merchandising support to our retail partners, helping to drive sales and maximize revenue opportunities.Key Responsibilities:Provide...

  • Marketing Professional

    2 days ago

    Wilmington, Delaware, United States Intergage Full time

    Job Title: Marketing SpecialistJob Type: Full-time, ContractorJob Location: Wilmington, DECompany Overview:DuPont (NYSE: DD) is a global innovation leader with technology-based materials and solutions that help transform industries and everyday life. Our employees apply diverse science and expertise to help customers advance their best ideas and deliver...

  • Product Merchandising Specialist

    2 weeks ago

    Wilmington, Delaware, United States AAA Club Alliance Full time

    AAA Club Alliance is seeking a Merchandise Program Coordinator to enhance our team. This role is pivotal in the creation, execution, and oversight of merchandise initiatives that align with AAA's travel product objectives across various distribution platforms. The position is designed to ensure the effective delivery of the merchandise program while driving...