Senior Manager, Social Media, Homes.com

1 month ago

Richmond, United States CoStar Group Full time

Senior Manager, Social Media, Homes.com

Job Description CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights, and connections that improve their businesses and lives. We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. Homes.com is reimagining the home search experience for consumers and agents alike. We are empowering people to discover homes, share insights, and make connections on their terms – disrupting a multi-billion industry. We’re looking for big thinkers, brave leaders, and creative advertising wizards ready to influence a new age of homebuying within a tried-and-true, award-winning company. What We Are Looking For: We are currently seeking a Senior Manager, Social Media to join our Homes.com Marketing team based in Richmond, VA. As Senior Manager, Social Media, you will be responsible for managing all B2C and B2B social media strategy and content. This position is located in Richmond, VA and offers the following hybrid schedule option: 4 days onsite / 1 day remote. Responsibilities: Adapt and implement comprehensive social media strategy aligned with overall business goals, positioning Homes.com as the marketplace that helps real estate agents sell more homes faster. Manage and review all day-to-day content for Homes.com across all social media platforms: Facebook, LinkedIn, Instagram, X (formerly Twitter), TikTok, and YouTube. Support social content creative development process by collaborating across internal teams, providing input on content needed, submitting content creation requests, and managing delivery of content from copy through concept and creative design. Develop and execute marketing and social-first campaigns including paid, organic and influencer social promotions and/or sweepstakes, partnerships, and trade events. Measure and report on all campaigns for Homes.com on a weekly, monthly, or quarterly basis. Publish stories for employee social media advocacy tool daily. Stay abreast of competitive landscape and industry benchmarks to continually refine and elevate our social media approach. Identify key trends, emerging platforms, and technologies to stay ahead in the social media landscape. Required Qualifications: Bachelor's degree in Marketing, Advertising, Business, Communications, or similar discipline from an accredited, not-for-profit university. A track record of commitment to prior employers. 5+ years of leadership experience, managing teams of individual contributors. 10+ years of relevant social media or digital marketing experience with known B2C and B2B brand(s), preferably in the residential real estate and/or technology industries. Working knowledge of digital marketing tools (e.g., Sprout Social, Employee Advocacy, LinkedIn Campaign Manager, Facebook Business Manager, X Ads Manager, etc.). Knowledge, Skills, And Abilities: Proficiency in Microsoft Outlook, Word, Excel, and PowerPoint. Organized with a strong attention to detail, knows how to prioritize and effectively manage multiple projects in a dynamic and fast-paced environment. Team player who is collaborative, positive, and proactive with a constructive attitude towards problem solving. Excellent written and verbal communication, copywriting, and proofreading skills. WHAT'S IN IT FOR YOU When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program. We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position. CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing.

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