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Growth Marketer Manager
2 months ago
Growth Marketing Manager
If you're an experienced growth marketer looking for an opportunity to make a big impact, Rainin – one of the world's leading manufacturers of premium liquid handling instruments for the life science industry – wants to meet you
About the Role:
We're looking for an experienced Growth Marketing Manager to join our Marketing team. This role is for you if you have a demonstrated history of achieving ambitious growth targets in a B2B setting. You think strategically, check metrics constantly and are always looking for ways to optimize.
Responsibilities:
Responsible for growth marketing across paid and owned media. This is a metrics-based role for someone who enjoys testing growth tactics and has a proven track record of success.
Develop and execute campaigns to drive lead growth and industry share using paid media/SEA, SEO, webinars, video, content marketing and more.
Collaborate with sales, product and executive teams to determine business priorities and set performance goals, budgets, and long-term growth plans.
Develop tracking dashboards and monitor, analyze, and report on campaign effectiveness, tying results directly to business objectives.
Serve as the company’s expert on innovations in growth marketing and the latest SEO practices and techniques.
Requirements:
Collaborative and effective communicator.
Own key aspects of the website; uphold web quality standards and implement best practices across the marketing technology stack.
Monitor company website for technical SEO issues and indexing problems.
Additional Information:
We work in the Oakland office two days each week (Tuesday and Thursday). Rainin is owned by Mettler Toledo, based in Zurich. You will collaborate with your colleagues around the world and must take morning calls to accommodate European time.
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