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Senior Marketing Analyst, CoStar North America
2 months ago
Senior Marketing Analyst, CoStar North America Job Description CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights, and connections that improve their businesses and lives. We are searching for a full-time, highly qualified Senior Marketing Analyst to join the Marketing Team for CoStar. The ideal candidate should be innovative with a data-driven approach to help shape our marketing strategy and uncover opportunities for growth. You will be responsible for the entire program, including data flow, in-depth analysis, ad-hoc reporting, and self-serve dashboard creation. Responsibilities: Partner across the business to support marketing programs and growth goals, report on performance, determine measurement approaches, create insights and set strategy for new challenges. Build and expand existing dashboards to surface insights and democratize data that empowers marketers and product teams to make decisions. Perform exploratory analyses on large volumes of data; extract, package, and present recommendations to inform decisions. Establish success metrics and measurement plans that explain the incremental impact of marketing campaigns. Translate business questions into appropriate analytical projects that will inform strategic and tactical business decisions. Conduct end-to-end analysis autonomously and communicate insights effectively. Identify and communicate insights to management and cross-functional stakeholders for better decision making. Act as a business partner to teams within marketing to understand, analyze, and provide quantitative insight into their business. Serve as a technical resource to evaluate user experience and technical feasibility of various marketing strategies. Qualifications: Bachelor's degree required from an accredited, not-for-profit university or college. 5+ years’ experience in a Marketing Analytics, Business Analytics, Data Science or relevant data-driven role. Mastery of SQL, experience with Python, BI reporting and databases (dimensional and relational), including data ingestion and transformation. Strong proficiency in Python for scripting and automation. Experience integrating multiple data streams into a unified dataset. Experience with BigQuery, LinkedIn Marketing API, Insights API (Meta). Experience with Microsoft PowerBI or similar data visualization tools. Experience developing analytical frameworks, metrics to measure ongoing performance and understand performance drivers. Ability to transform data into a digestible and presentable story based on different audiences. Excellent verbal and written communication skills, with experience communicating technical processes to non-technical stakeholders. Proactive, resourceful, and gritty, when you have a goal, you find a way to meet it. A team player with project management skills and high attention to detail. An analytical and growth-oriented mindset. Comfortable operating in a fast-paced environment. Master’s degree preferred. Sense of humor a plus. A curious person. What’s in it for you? When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program. We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position. CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing. #J-18808-Ljbffr