Marketing / Sales Director

1 week ago

Butler, United States SageLife Senior Living Full time

Echo Lake, 900 N ATWATER DR, Malvern, Pennsylvania, United States of America Req #258 Tuesday, May 28, 2024 Imagine a career that lets you enliven a senior’s life every day — just by walking into a room, offering a helping hand or lending an ear to hear a good tale. Sound like you? Then welcome to SageLife. Here, we believe it’s important for our team members to be as happy as our residents. That’s why we offer: A competitive compensation and benefits package Ongoing, professional training A 401K plan Tuition assistance And we’re always ready to help guide you on your personal career path. Because when it comes to your success and our residents’ satisfaction, we care. JOB TITLE: Director of Community Relations REPORTS TO: Executive Director FLSA STATUS: Exempt POSITION SUMMARY: The Director of Community Relations is responsible for the planning, development and implementation of internal and external sales and marketing strategies to meet or exceed census projections, and create a positive brand for Sage Life. These activities will fulfill the SageLife Mission and demonstrate the We Care Values and the Sage Associate Promise: OUR WE CARE VALUES W ork as a Team E xceptional Service Always C ommitment to the Sage Community R espect for Residents, their Families and Each Other SAGE ASSOCIATE PROMISE Live the Values Be Welcoming Be Helpful Be Accountable Be Open Take Pride in My Work & Myself PRIMARY JOB DUTIES: Practice the Sage Way – We Care Values and Sage Associate Promise Sales and Marketing Planning and Measurement Achieve sales, marketing, and census objectives by creating and implementing a comprehensive sales and marketing plan, and measuring performance against the plan. Customer Development Demonstrate excellent sales skills through establishing and maintaining client relationships, discovery of resident’s (and their families’) needs and desires, and implementing closing and post-sales activities. Ensure that all inquiries and tours are conducted in a manner that reflects the Sage Way and enables potential residents and their families to observe the unique hospitality and personalized services of the community. Community Outreach Develop external business network to generate sales through sales calls, networking, event hosting, and attending community events. Serve as community spokesperson to media and local communities, and act as resident expert on aging related issues. Marketing and Sales Database Complete and maintain database of all potential residents and referral contacts, including documentation of all completed and scheduled sales activities, so that routine, accurate and timely sales performance reports are available to the Executive Team. Market Research and Analysis Conduct relevant market research and monitor trends including competitor analysis to achieve sales. Manage marketing budgets to include coordination and oversight of sales materials, web site activity and all promotional efforts. Brand Management Responsible for monitoring and maintaining brand consistency and quality. Keep current with state and facility required annual training. Perform other duties as assigned. QUALIFICATIONS: Education: Bachelor’s Degree preferred. Experience: Minimum of two years’ experience as a Director of Sales and Marketing in a senior living or relevant healthcare related field. Skills: Demonstrated leadership, organizational and computer skills, and strong interpersonal and communications skills. Proficient in Microsoft Office suite. Experience maintaining and managing a sales and marketing database. Able to naturally engage with families, residents, leadership team, and employees—with an approachable attitude, assertive posture and open demeanor. Licensures and Certifications: Current First Aid and CPR certifications preferred. WORKING CONDITIONS & PHYSICAL REQUIREMENTS: Able to bend, kneel, squat, stand, and stoop as needed. Able to walk up/down up to four flights of stairs. Able to carry out responsibilities according to company or state guidelines and with limited or no supervision. We are a proud equal opportunity employer and value diversity. All employment decisions are made on the basis of qualifications, merit and business need. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, sex, sexual orientation, veteran status, or any other status protected under federal, state, or local law. #J-18808-Ljbffr

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