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Social Media Marketing Coordinator

4 months ago

Cockeysville, United States Sinclair Broadcast Group Full time

Compulse, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to help implement and maintain marketing efforts across multiple social networks such as Facebook, Instagram, TikTok and other platforms as needed for agency clients.

This person should have a strong working knowledge of social media networks from a brand marketing and advertising perspective, previous use of placing social ad campaigns, strong content creation and writing skills, and experience in community building for businesses and organizations.

Responsibilities:

  • Staying on top of current trends, social ad platform changes and social advertising strategies to ensure our efforts are leading-edge.
  • Creates, maintains and optimizes social media advertising campaigns on Facebook, Instagram, LinkedIn, TikTok and Instagram
  • Serves as the lead coordinator for agency clients, assisting external clients with the growth and development of their social properties by delivering consultations, brand evaluations, recommendations and trainings in key social platforms
  • Tracks and reports analytics for social marketing campaigns, and prepares reports for clients as needed.
  • Conducts market research, competitive audits, and audience segmentation for social marketing campaigns and community management for clients.
  • Assists with internal agency project management, client communications and consultations for social marketing and brand growth as needed. 

Qualifications:

  • Experience with Social Ad buying is required
  • At least 3-years-experience in social media marketing required
  • Detail-oriented with strong project management, organization and time management skills
  • Strong phone and presentation skills, with experience in client account management preferred
  • Ability to work autonomously to maintain own work flow and meet deadlines
  • Ability to work in a fast-paced and dynamic environment
  • Ability to work independently and in a team environment
  • Strong understanding of social networking and social media marketing  i.e., blogs, social networks, microblogging, podcasts/Web TV, wikis/collaborative software
  • Strong data research and analysis capabilities
  • Experience with analytics for Google, Facebook, Instagram, Twitter and TikTok
  • Strong knowledge of online marketing
  • Experience using Microsoft Office products


Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace



 


About Us



 


Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team



 


About the Team



 


The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.