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![Olly Public Benefit Corporation](https://media.trabajo.org/img/noimg.jpg)
Temporary Integrated Marketing Manager
2 months ago
THE ROLE: INTEGRATED MARKETING MANAGER - TEMPORARY
OLLY is looking for a driven, entrepreneurial, and innovative integrated marketer to help drive campaign execution acrosschannels. This role sits at the intersection of brand, marketing and creative strategy. The ideal candidate will becomfortable managing cross-functional marketing workstreams, creating process for seamless execution and drivingalignment between teams to ensure integrated campaigns are aligned back to overall strategy and ultimately leading toimpact in market.This temporary role reports into the OLLY Chief Revenue Officer with close collaboration with ULmarketing partners.
KEY RESPONSIBILITIES
- Marketing Operations: Lead tactical execution for a specific marketing initiative and product launch by managing(and developing) fast-paced planning and production timeline; own and optimize the marketing planning calendar
- Creative Partnership: Own hand-off of marketing plans to Creative Team, effectively communicating how the tacticalplans reflect the business/campaign goals and helping steer the creative strategy
- Strategic Vision:Translate OLLY's marketing objectives into an integrated plan, partnering with channel owners toidentify strategic builds that deliver a more robust, innovative360 campaign effort
- Integration Planning:Drive tactical integration and execution across channels in close partnership with Brand team,Creative team and channel owners (Social, PR, Influencer, Ecommerce, Growth Marketingetc)
- Insights/Measurement:Partner with Insights team and channel owners to closely monitor in-market performance andlead creative and tactical optimizations across teams
- Product Sampling:Own samplingactivations partnering with Operations, Brand and other marketing channel ownerstodevelop in-market activations that increase awareness and conversion.
THE CANDIDATE
The ideal candidate is an expert at bringing campaigns and creative to market across channels. They have experienceleading cross-functional collaboration to create strategic and cohesive marketing plans that drive business results. Theylove brand marketing and are looking for creative and tactical inspiration everywhere, always coming to the table with newand innovative ideas. This candidate is highly creative, strategic, collaborative, data-minded and organized.
CAPABILITIES + SKILLS REQUIRED
- 5-7 years in marketing with a focus on cross-functionalcampaign execution and marketing operations
- Highlycollaborativewith experienceproject managingpeer teams through tactical planning and execution
- Experiencepartnering closely with creative teamsand navigating the intersection of marketing and creative
- Familiarity withmultiple channelsincluding paid media, social, ecommerce, and owned digital
- Ability toreflect the consumers needswith all creative communications
- Proven ability to problem-solve and navigate ambiguitywhile maintaining a solution-oriented, optimistic mindset
- Disruptive and innovativethinking and ideas
- Ability toanalyze dataand elevate key insights to various internal audiences (ranging from marketing teams to leadership)
- Ability to beflexiblein the face of unexpected budget or strategy shifts
- Ability to effectively workcross-functionallywithin OLLY, UL and with external agency partners; ability to understand andsynthesize multiple points of view
- Highly organized, detail oriented and self-motivated
- Comfortable in adata-driven business environment
THE DETAILS
LOCATION: San Francisco, CA - Hybrid schedule
HOURS AND PROJECT LENGTH: 30-40 hours/week (up to 1 year)
RATE: $58.00 - 70.00 per hour
MANAGER: OLLY Chief Revenue Officer
PLEASE NOTE: Candidates must be authorized to work in the United States without sponsorship.
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