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Director of Business Development and Partnerships
1 month ago
- Drive Superfly agency revenue by understanding our unique selling proposition and competitive advantage.
- Identify and capitalize on profitable new business opportunities for Superfly's experiential agency.
- Collaborate on sales forecasts, striving to exceed revenue goals through personal and team efforts.
- Nurture existing relationships for agency growth, in conjunction with the client leadership team.
- Outreach to potential new brand partners, communicating agency solutions, advantages and capabilities.
- Share top creative achievements and case studies to drive interest and action with prospective brands.
- Build a network through strategic brand outreach for new opportunities and revenue generation.
- Develop an overall outreach plan and best practices for relationship building.
- Research key brands, audit marketing efforts, and understand budgets, planning cycles and fit for agency services.
- Lead weekly business development meeting agendas.
- Project manage new business pitches from receiving the brief to competition. Collaborate with strategy, creative, production and client leadership teams to ensure an on time and high quality deliverable.
- Develop annual and quarterly growth plans to present to the executive leadership committee outlining areas for expansion, improvement, and beyond.
- Attend select conferences, industry events, review publications, and expand personal networks.
- Submit business development activity via Copper (CRM), including contacts, meetings, reports, plans and outcomes.
- Oversee sales process for Superfly festivals (Outside Lands) including collateral development, revenue projections, brand prospecting, financial reconciliation, deal memo creation, contracting, and executing.
- Build and foster a network of relationships through strategic brand outreach to create new opportunities and drive revenue for Superfly and Superfly festivals.
- Develop proposals, write contracts, and execute Outside Lands sponsorships alongside the production team.
- Support client services team on sponsorship and revenue strategy deliverables for existing client business.
- Support thought leadership endeavors as it pertains to them being sales tools for net new and existing growth
- Maintain and grow knowledge by attending conferences, industry events.
Experience & Qualifications:
- Strategic thinker and relationship builder with brands with the ability to generate and close business.
- Experience in business development for complex creative brand solutions.
- Experiential agency business development a plus.
- Ability to conceive creative solutions based on our company's capabilities and ambition.
- Strong leadership, communication, negotiation, and organizational skills.
- Ability to interface with various management levels, demonstrating business savvy and judgment.
- Skilled to create and execute a strategic plan for business growth and new client acquisition.
- Familiarity with relevant technology and tools (LinkedIn Sales Navigator, Copper CRM)
- 5-7 years in business development, agency preferred, sales, or media & entertainment industry
- Ideally holds a degree in marketing, advertising, or communications.
When determining compensation, several unique factors come into play. Currently, a fair salary range estimate is $120-$135k. Compensation decisions are influenced by factors such as experience, training, skill set, business needs, and travel requirements.