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Sr. Product Marketing Manager
4 months ago
Our Client is seeking a self-motivated individual who will help to define our new product strategy and execution. This individual will work with IC design, Field & Factory Application Engineers, Sales, and Marketing Communications to ensure the timely and successful launch of new products into the marketplace. Strategic involvement includes product definition, market & competitive analysis, and managing new product design activity. Tactical responsibility includes new product releases, advertising, and marketing collateral. The PMM will be involved in all inquiries for Company products from sales, applications engineers and customers via telephone or electronic communication. Travel up to 30% of the time might be necessary.
Essential Functions:
New Product Definition
New Product Launch
Competitive analysis
Customer visits and product promotion
Troubleshooting issues and problems
Q & A from the field and customers
Promotion of the products through advertising, editorials, written articles and other collateral materials
Qualifications:
5-10 years experience (5 yrs. minimum) in Marketing / Applications within an Analog IC Company
Power management background is essential
Computing background is a plus
Excellent verbal and written communication skills
Ability to thrive in an extremely fast-paced, start-up environment
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