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Director, Product Marketing

3 months ago


Raleigh, United States Vontier Full time

The Director, Product Marketing, will be responsible for strengthening the Gilbarco Veeder-Roots go-to-market approach, for both Dispenser and Environmental Systems product lines. Responsibilities include consumer product marketing strategy in coordination with the product development process, distributor marketing engagement, and customer research. This position will define product marketing objectives, and work with cross-functional partners to implement respective key results. What You Will Do (Job Responsibilities) Develop, articulate, and champion a product marketing vision and strategy for Dispenser and Environmental Systems products, including leading product go-to-market efforts. Drive coordination and alignment with cross-functional stakeholders (including Product, Digital, Brand Marketing, Sales, Finance and more). Influence business direction and develop strategic product input and positioning through lens of broader vision, consumer needs, and competitive landscape. Lead insights and research efforts to engage in customer segmentation and identify as well as address the needs of our customers. Identify product growth opportunities through marketing efforts and work with cross-functional partners to test and implement. Work cross-functionally with sales and training, strategic channel partners and product management to maximize awareness and effectiveness of pull-through strategies. Work effectively as a partner with other team leaders to drive sales and enhance the overall Gilbarco Veeder-Root brand. Develop and manage the product marketing budget. Lead, manage, and develop teams of product marketing professionals. Evaluate product sales performance and recommend improvements. The base compensation range for this position is $128,800 to $ 160,000 per year. Your actual base salary will be determined based upon a number of factors which may include relevant experience, skills, location (labor market data), credentials (education, certifications), and internal equity. Vontier partners with you and your family on your health and wellness journey. Visit VontierBenefits.com to view our benefits. We offer a premium suite of health and wellness programs for you and your family, including medical, dental, vision, disability, and life insurance. With programs for family planning from Maven Clinic to managing diabetes like Livongo, coverage for women's health, support for adult and elder care, paid parental leave, a generous 401(k) plan with matching company contributions, and more. Vontier is here for all stages of life. We also offer paid time off up to 15 days per year, 12 paid holidays per year. The salary, other compensation, and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law. The successful candidate will have 5-10 years of corporate product marketing/product management experience, preferably product marketing, with a record of achievement working at a senior level. Marketing leadership experience with a large, well-respected, multi-brand consumer products manufacturing company or large multi-site, multi-brand retail organization. Deep understanding of marketing and strategy development, with experience in product and brand consumer marketing. Bachelor’s Degree or equivalent experience required; Masters preferred. Experience successfully leading and developing teams of marketing professionals. Proficiency with Microsoft Office Suite.Expertise in Excel and PowerPoint Ability to present to C-Suite level contacts in channel and sales leaders within the organization. WHO WE ARE The world depends on Gilbarco Veeder-Root products to stay moving. We are the worldwide technology leader for retail and commercial fueling operations. We continue to evolve as smart cities, urbanization, electrification of vehicles, and advanced vehicle diagnostics drive the industry forward. Offering the broadest range of innovative, integrated solutions in the industry, Gilbarco Veeder-Root has delivered value, built extraordinary teams, and earned customer trust for more than 150 years. To learn more about us visit: www.gilbarco.com . WHO IS VONTIER Vontier (NYSE: VNT) is a global industrial technology company uniting critical mobility and multi-energy technologies and solutions to meet the needs of a rapidly evolving, more connected mobility ecosystem. Leveraging leading market positions, decades of domain expertise and unparalleled portfolio breadth, Vontier enables the way the world moves – delivering smart, safe, and sustainable solutions to our customers and the planet. Vontier has a culture of continuous improvement built upon the foundation of the Vontier Business System and embraced by over 8,500 colleagues worldwide. Additional information about Vontier is available on the Company’s website at www.vontier.com . "Vontier Corporation and all Vontier Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, disability, veteran status, citizenship status, sexual orientation, gender identity or expression, and other characteristics protected by law."

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