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Marketing Specialist

2 months ago

Pittsburgh, United States Carnegie International Students Institute Corp. Full time

Location field must contain 'city, state' or a zip code to perform a radius search (e.g.,

Denver, CO

or

46122 ). City and state must be separated by a comma followed by a space (e.g.,

Houston, TX ) Carnegie International Students Institute Corp.

Marketing Specialist

in

Pittsburgh ,

Pennsylvania

Position: Marketing Specialistfor Carnegie International Students Institute Corporation Full time in Pittsburgh, PA Job Duties: Utilize technical skills to gather, analyze, and interpret market data to inform strategic decisions. Implement and manage digital marketing campaigns using tools like Google Analytics, SEO, and social media analytics. Collect data on competitors, analyze their prices, sales, product strengths and weaknesses and competitive threats; complete SWAT Analysis; Utilize CRM system to ensure efficient tracking and analysis of client interactions. Engage marketing campaigns to increase customer satisfaction and retention; employ marketing automation tools for efficient campaign execution, including email marketing and social media management; Manage and optimize the organization's website and social media platforms using advanced technical tools. Provide insights into market trends and technological innovations. Job requirements: Master in Marketing or MBA and 1 year experience in marketing related positions, including minimum 6 months experience in education industry and minimum 6 months experience with the following: CRM, Tableau, SEO, digital marketing, social media, and data analytics. Experience need not be obtained concurrently. Part-time equivalent experience accepted. Mail CV to Carnegie International Students Institute Corp, 6425 Living Pl, Ste 200, Pittsburgh, PA 15206

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