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Global Social Media Manager

4 months ago

Irvine, United States iHerb Inc. Full time

Job Summary:

iHerb is searching for an experienced, self-motivated Global Social Media Manager to re-imagine our social media strategy and social shopping capabilities. The position reports to the Director of Brand and Content and is seeking a social media maven with a strong understanding of eCommerce marketing strategies who can work cross functionally to support multiple business objectives. As a leading health and wellness eCommerce retailer, our aim is to empower our customers to make healthier choices and enrich their lives through quality health and wellness products.

Job Expectations:

Developing and implementing iHerb’s global social media strategy

Collaborating with our marketplace team to accelerate TikTok and Meta shopping growth

Owning and managing the social media campaign planning, content calendar, and platform-specific activities

Collaborating with cross-functional teams at iHerb to design and execute market-specific campaigns

Managing relationships with multiple global external social media agencies and partners

Ensuring brand messaging is consistent throughout all social media channels

Evaluating emerging social media tools for potential incorporation into iHerb’s business, marketing, and public relations strategies

Serving as an internal champion for social media, advising on policy matters and ensuring employee practices align with guidelines

Staying up-to-date with emerging social media trends and platforms that could present new opportunities

Knowledge, Skills and Abilities:

Required:

Strong understanding of social monitoring and reporting tools space, such as Meta Business Manager, Sprout Social, and Bazaarvoice

Excellent written and verbal communication skills

Exceptional organizational and problem-solving skills, attention to detail, and proofreading abilities

Comfortable working in a high-pressure, deadline-driven environment

Equipment Knowledge:

Experience with Microsoft Office Suite (Word, Excel, PowerPoint)

Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred

Advanced of knowledge of Google products, Google Drive and project management tools such as Asana

Experience Requirements:

Generally requires a minimum of 4-6 years' experience, preferably in a mid-to-large scale eCommerce company or marketing agency managing similar-sized campaigns

Education Requirements:

Bachelor’s Degree in Marketing, Business or a related field, or a combination of education and equivalent work experience.

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