Digital Marketing Strategist

3 weeks ago

Madison, United States Rocket Clicks Full time

**Objective**

The Strategist leads client engagements to successful outcomes, resulting in long-term client retention and scope expansion, as well as referrals to new business.

The Strategist’s main KPI is Managed Revenue of $20,000+, defined as the revenue paid to Rocket Clicks by clients for Digital Advertising services, shared among the participating team members.

**Qualifications**

**Required**
- 3+ years of experience in digital marketing
- Experience handling $80,000+ monthly media spend across multiple platforms & clients
- Prior experience with Lead Generation and E-Commerce businesses

**Preferred**
- Relevant Certifications: Google Ads, Google Analytics, Facebook Blueprint, Microsoft Accreditation
- Prior digital marketing agency experience

**Job Details**

Type: Full-time

**Salary**: $71,500 - $105,000 annually (Salary range is base pay plus potential bonuses)

**Benefits**:

- 401(k)
- 401(k) matching
- Dental Insurance
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance

Schedule: Monday to Friday

Work Location: Remote

**Who We Are Looking For**

You don't fear failure, because you research and consider options before executing, and you know that learning requires taking risks. When things don't go as planned, you are the first to take accountability. You are open-minded and driven to learn as much as you can, regardless of whether it aligns with your existing assumptions.

**Competencies**

**Problem-Solving**
Uses rigorous logic and methods to solve difficult problems with effective solutions Looks beyond the obvious and doesn’t stop at the first answer
- Probes all fruitful sources for answers
- Can see hidden problems
- Is excellent at honest analysis

**Presentation Skills**
- Effective in formal presentation settings, regardless of group size and seniority
- Can speak both to prepared data and focal points as well as controversial or in-the-moment topics
- Commands attention and can manage group process during the presentation
- “Reads the room” when something isn’t working and changes tactics

**Strategic Agility**
- Anticipate future consequences and trends accurately; is future-oriented
- Articulately paints credible visions of possibilities and likelihoods
- Can create competitive and breakthrough strategies and plans
- Visualizes the entire marketing funnel and how owned and supported tactics work together

**Customer Focus**
- Emphasizes understanding and meeting expectations/requirements of clients
- Acts with client in mind
- Establishes and maintains effective relationships with clients, gaining their trust and respect
- Strive to understand the client’s business, industry, and competitive landscape

**Prioritization & Planning**
- Identifies the most important priorities, and concentrates efforts of self and others on these
- Can quickly sense what will help or hinder accomplishing a goal
- Sets objectives and goals, and breaks down process steps to achieve them

**Functional/Technical Skills**
- Facebook Ads (Lead Ads, Pixel & Events, Dynamic Ads)
- Google Ads (Search, Shopping, PMax, YouTube)
- Google Analytics (Goals, Attribution, Funnels)
- Office Suite (Slides/PowerPoint, Docs/Word, Sheets/Excel)

**About Rocket Clicks**

**Who We Are**
Founded in 2008, our Milwaukee-area Paid and SEO agency has worked with some of the brightest, most-agile minds in digital marketing - team members and partners, alike Each of us brings unique skills and experiences to the table, and we have seen time and time again how the diverse experiences of our team members - both personal and professional - propel us forward and allow us to provide continuously groundbreaking insights. Rocket Clicks is a team in the truest sense of the word. We share knowledge freely and have no hidden agendas. Within our walls you'll hear the word "friend" used more often than "coworker," and we understand that collaboration is at the core of our success.

**Our Values In Action**
It's one thing for us to say who we are and what we do. It's another thing to carry through on these promises. Our team is always staying on top of the latest developments in search engine marketing. It’s how we stay sharp.

But we don't just horde this information - you can check out our analysis of the most important industry news and deliver informed insights on our blog. We also curate the most important industry news as it happens on our Twitter feed.

We talk a lot about our awesome culture, passion for giving back to our community and celebration of team achievements. We always love to get feedback on what we've been up to, your opinions on the news of the day, and your questions for our staff about what's going on in the rapidly refreshing world of Internet marketing.

**Why We Work**
We love to help businesses thrive online via smart, ethical search marketing. We strive to enrich the lives and livelihoods of our partners

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