Senior Brand Specialist

2 weeks ago


Dalton, United States Mohawk Industries Inc Full time

Are you looking for more?

At Mohawk Industries, we're committed to more - more customer solutions, more process improvements, more sustainable manufacturing and more opportunities for our team.

As a Fortune 500, global flooring leader with some of the best-known brands in the industry, Mohawk is a great place to start or develop your career with an emphasis on more of what's important to you. Whether you want to lead more, innovate more, learn more or create more, you can find your more with Mohawk.

What we need:

The Sr Brand Specialist is a high performing contributor that works to facilitate and support marketing functions and projects. This role is responsible for helping implement in-depth business strategy and brand positioning and tracking marketing initiatives for brand marketing areas.

What you'll do:
•Assist in the development and implementation of all brand marketing and merchandising materials and campaigns as well as researching additional data as needed for various departments.
•Support the department with developing, conducting, and analyzing results of research projects involving specific products and/or general market conditions.
•Address requests on product application and conduct product training sessions with Sales personnel or customers as needed, including assisting with the development of training materials.
•Provide product feedback and customer comments to Marketing teams.
•Ensure all brand information on internal and external websites is current.
•Assist with developing training materials as needed for new initiatives.
•Partner with various departments to define brand messaging and initiate marketing plans.
•Coach and review the work of lower-level professionals and coordinate project workflow.
•Influence others on company policy and procedure to resolve a wide range of issues.
•Develop communication material for marketing initiatives internally and externally and ensure all information on internal and external websites is current.
•Influence others on company policy and procedure to resolve a wide range of issues.
•Successfully lead after-action reviews to identify, document, and share lessons learned.
•Make process and business decisions based on understanding of company and customer as well as industry practices, standards, and trends.
•Find ways to assess and apply innovative ideas to enhance business results.
•Collaborate cross-functionally to evaluate technical, system, and process improvements.
•Perform other duties as needed.

What you have:
•Bachelor's degree in a related field preferred.
•4-6 years' relevant experience OR equivalent combination of education and experience.

What you're good at:
•Requires in-depth conceptual and practical knowledge in own job discipline.
•Excellent communication, problem solving, and organizational skills.
•Able to multitask, prioritize, and manage time effectively.
•High level of integrity and discretion in handling sensitive and confidential data.
•Proficient using Microsoft Office Suite products.
•Flexible attitude, adaptable to change, team player, and able to handle multiple projects at once.
•High degree of professionalism, judgment, maturity, and resourcefulness in the absence of formalized guidelines and procedures.

#LI-ML1

Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk's vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, wood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Mohawk, Mohawk Home, Pergo, and Quick-Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world's largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.

Mohawk Industries, Inc. is an Equal Opportunity Employer including disability/veteran committed to an inclusive workplace and a proud Drugs Don't Work participant.



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