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Director of Sales and Marketing

2 months ago

Tallahassee, United States JobTracks Full time

The successful candidate will bring a proven track record of business-to-business sales (from
lead generation through close), leadership, a deep understanding of market dynamics, and the
ability to drive performance through collaboration and innovation.
This individual will be responsible for developing and executing comprehensive sales and
marketing strategies within Florida and expanding our market share beyond the state and
enhance brand visibility.
This role will be responsible for building and inspiring a new sales team, cultivating key client
relationships and customer satisfaction, and implementing effective sales strategies and
processes to meet and exceed revenue targets.
Responsibilities
1. Develop and implement strategic sales goals to achieve revenue targets on a national scale.
Identify and convert qualified prospects to new customers to augment client base.
2. Monitor and analyze sales performance metrics, providing regular reports to executive
leadership with insights and recommendations for improvement.
3. Maintain relationships with existing client base in collaboration with escrow officers and
management.
4. Recruit, hire, train and lead a high-performing sales team, providing guidance, coaching, and
support to drive individual and collective success.
5. Create best practice standards of performance, including CRM inputs and methods, and hold
sales team accountable to those standards.
6. Present title and closing production procedures, administrative product information and
demonstrations to clients.
7. Maintains high visibility in real estate community by representing the company at
social/business functions
8. Identify key market trends, industry regulation, customer needs, and competitor activities to
optimize sales strategies and market positioning.
9. Cultivate and maintain relationships with key clients, ensuring customer satisfaction and
identifying opportunities for upselling or cross-selling services.

10. Collaborate with cross-functional teams, including Production, Underwriting and Finance, to
align sales efforts with overall business objectives.
11. Develop and manage the national sales budget, allocating resources effectively to maximize
return on investment.
10. Stay abreast of advancements in technology and information services to ensure the
company remains innovative and competitive in the marketplace.
11. Maintain strict client confidentiality.
12. Exhibit a courteous, business-like manner and professional demeanor.
Qualifications
Proven track record of successful B2B sales and leadership in the real estate title sector,
ideally overseeing a region or a state sales. A deep understanding of market dynamics,
and the ability to drive performance through collaboration and innovation
Established relationships with title agents in the Florida title insurance market, real
estate information services sector, or the public record information services industry
Ability to foster, develop and maintain professional and collaborative working
relationships. Must be able to get along with others, i.e., peers, employees, supervisors,
outside customers, and vendors. Lead by positive example
Results-driven mindset and the capacity to navigate a dynamic business landscape
Strong leadership and team-building skills, established connections within the field
Ability to collaborate and interact effectively and professionally with all levels of
management, employees and customers by email, phone, video conferences and in
person
Excellent communication and interpersonal skills, with the ability to establish rapport with
clients and motivate a sales team
Proficiency in CRM software and other sales tools
Willingness to travel nationally as required. Overnight business travel by air and/or
automobile may be required. Valid driver's license and auto insurance is required
Must be a personable, positive, and professional representative of the company
Bachelor's degree in business, marketing, or a related field preferred
Relevant certifications are a plus (Licensed Florida Title Insurance Agent, Licensed
Florida Attorney, etc.)
Compensation: Competitive salary + commission on sales
Benefit Highlights:
401(k)

12 Holidays
PTO
Health Insurance
Dental Insurance
Vision Insurance
Short Term Disability
Long Term Disability