Director, Product Marketing

3 weeks ago

San Jose, United States PayPal Full time

The Company

PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.

We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.

Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness.

Job Description Summary: We are looking for an experienced Director, Product Marketing to help drive end-to-end marketing strategies for PayPal’s portfolio of Microbusiness solutions. This ideal senior manager is customer-obsessed, has a strong background in product marketing and go-to-market planning, and the ability to identify what makes a product or feature great. You will use your data-driven mindset and passion for addressing merchant challenges within the Microbusiness business industry to guide cross-functional teams from Product and Engineering to Sales Enablement, Creative and beyond. Your responsibilities will include defining and refining product roadmaps, developing impactful marketing strategies to fuel portfolio growth, and collaborating across multiple business lines to ensure alignment and innovation in our product offerings and strategic initiatives.

What You’ll Do

  • Develop product positioning and messaging for products and features that are driven by merchant feedback, competitive research, and a deep understanding of our Microbusiness solutions.
  • Scope and execute global marketing strategies that are driven from qualitative and quantitative insights across multiple customer segments.
  • Partner with analytics and leadership to ensure tracking and reporting of growth KPIs on an ongoing basis.
  • Collaborate with Product/Design/Eng/Market Research to influence product roadmaps with the goal of increasing product adoption, differentiation, and customer growth.
  • Ensure consistency and alignment across business lines, influencing and shaping product and marketing strategies to meet business goals.
  • Identify market trends, customer needs, and competitive dynamics to inform product development and positioning.

What You’ll Bring

  • 7-10 years experience in product marketing, specifically around digital and small business solutions. Bonus if you have experience specifically in marketing to emerging businesses and solopreneurs.
  • Experience working in B2B settings and on marketing or growth strategies in a product lifecycle.
  • Passion for customer-centric strategy, with experience in generating qualitative and quantitative insights and using those insights to inform marketing strategies.
  • Team player who knows how to walk through walls and make friends along the way.
  • Fast study. You learn quickly and can roll up your sleeves to problem solve and get it done.
  • You operate with a sense of urgency and a bias for action.

PayPal is committed to fair and equitable compensation practices. Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience. The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits.

For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace.

Our Benefits:

At PayPal, we’re committed to building an equitable and inclusive global economy. That’s why we offer benefits to help you thrive in every stage of life.

We have great benefits including a flexible work environment, employee shares options, health and life insurance, and more.

Commitment to Diversity and Inclusion: PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law.

Belonging at PayPal: Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging.

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