Social & Video Lead, USA

2 months ago

New York, United States Time Out Group Plc Full time
Job DescriptionJob Description


Title: Social & Video Lead

Location: New York, USA (minimum 2 days per week in office)

Department: Content

Reporting to: Content Director, North America with dotted lines to Global Head of Social, Global Head of Video


Role overview

We’re looking for a dynamic and creative team leader to take Time Out’s USA social and video storytelling to the next level.

Every day, you’ll be responsible for motivating a small team to achieve ambitious scale, strong engagement and creative excellence, all in line with Time Out’s mission to share the best of the city with our audience.

As the Social and Video Lead, USA for Time Out’s US-based content team, you will supervise the social and video team production calendar and the delivery of excellent content across our USA social channels (Instagram, TikTok, Facebook and X/Twitter), conveying our editorial expertise to an audience of millions each month.

You’ll be obsessed with reaching as many people as possible via our suite of social channels – Instagram, TikTok, Facebook and X/Twitter. You’ll be equally obsessed with managing a team to create high-quality, engaging content seamlessly aligned with Time Out’s editorial curation and tone of voice.

You’ll be equally experienced at creating far-reaching social video content and developing strategies, where appropriate, to connect our social channels with our website.

The successful candidate will be focused on quality and innovation, with a head for process and impeccable attention to detail, plus excellent communication and interpersonal skills.

The successful candidate will have a keen understanding of social media trends, especially across Instagram, TikTok, and Facebook. The ideal candidate will be a successful storyteller, with an eye for telling stories in a social-first tone.

Although this is not primarily a hands-on content creation role, the ability to shoot and edit video content as well as proficiency in the Adobe Suite are essential skills, as is a willingness to roll up your sleeves, make decisions daily based on data and listen carefully to what our audience does, and doesn’t, want and to learn from it.



Responsibilities

  • To expand Time Out’s North American-based social (Instagram, TikTok, and Facebook) audience.

  • To deepen the engagement of Time Out’s social audience with our content.

  • Manage the social media calendar and guide content from pitch to creation, including refining ideas and giving edits and feedback.

  • To ensure cohesion of quality, tone, and style across all Time Out social platforms.

  • To pursue editorial excellence through original ideas, innovation, editorial quality, and timeliness, developing a distinctive brand voice for Time Out on social.

  • Work closely with Time Out’s Editorial team, Video Team, and Social Team to translate our world-class editorial expertise into social-first content.

  • Contribute to the delivery of Time Out’s global content strategy.

  • To monitor the performance of social and video content across all platforms, and use performance data wherever possible to inform future decisions.

  • To read and follow all current editorial guidelines, policies, strategies and best practice documents, including the content handbook.

  • To identify and assist with commercial and affiliate opportunities wherever possible.


Qualifications:

4+ years of experience leading the production of social projects from conception through posting

Exceptional organizational and time management skills

Proficient in the Adobe Suite

A proven track record of expanding social reach and engagement across multiple platforms

Strong copy-editing skills


Internal Stakeholders:

  • North American Editorial Team


What we look for in a candidate

Time Out is a company filled with individuals as diverse as the cities we are in and cover. At the same time there are common characteristics and values we all share. To join our team, you’ll want to…


  • Be commercially astute

  • Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence

  • Think globally

  • Have excellent communication and relationship building skills

  • Have a high sense of ownership, urgency and drive

  • Be a team player


About our culture

At Time Out Group we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates on the basis of age; disability; gender, gender reassignment; race; religion or belief; sexual orientation; marriage and civil partnership; pregnancy and maternity. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.

About Time Out Group plc




Through Time Out Media and Time Out Market we help our large audience go out in the world's greatest cities and connect global brands as well as local talents with this valuable audience.

Time Out Media’s multiple digital and physical channels span websites, mobile, social media, video, audio and Live Events. Across these channels, Time Out distributes its high-quality content – curated and created by a global team of local expert journalists – around the best food, drinks, culture, art, music, theatre, travel and entertainment in 333 cities and 59 countries. The Company is giving international, national and local brands and businesses the opportunity to connect with this global reach and strong traffic from a desirable audience by offering bespoke 360-degree multichannel advertising solutions. Since its launch in 1968, Time Out has become a global brand that advertisers and consumers love and trust.

Time Out Market is the world's first editorially curated food and cultural market, leveraging the Time Out brand to bring the best of the city together under one roof: its best chefs, drinks and cultural experiences – based on the editorial curation Time Out has always been known for. The first Time Out Market opened in 2014 in Lisbon, quickly turning into one of the most popular destinations in the city. The success of Lisbon brought further expansion and the portfolio currently includes eight Markets:
in addition to Lisbon, there are sites in New York, Boston, Montreal, Chicago, Dubai, Cape Town and Porto. More Time Out Market locations are in the pipeline as the global expansion continues.


Time Out is headquartered in London (United Kingdom) and listed on London's AIM stock exchange, trading under the ticker symbol 'TMO'.


Time Out is a dynamic, pioneering brand and so is our team. We want to work with the best and brightest talent because we work for the world’s greatest cities, the people enjoying them and the businesses in them. As a truly global team we get to collaborate with colleagues from New York to Paris, Cape Town and Sydney and beyond. It’s our expertise, authenticity and collaboration that make us successful and a unique team.





















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