Marketing Director

5 days ago


New York, United States Running Subway Full time
Job DescriptionJob Description

As the Marketing Director, you will have the exciting opportunity to oversee the marketing efforts for our diverse entertainment properties. Reporting directly to the CEO, you will play a pivotal role in shaping and managing our strategic marketing plans, driving revenue growth, and ensuring our entertainment properties remain top-of-mind with our audiences. You have a strong track record of strategic thinking, analytical and leadership skills, along with excellent communication skills.

Responsibilities include but are not limited to:

  • Implementation and execution of strategic marketing plans and programs to achieve gross revenue projections.
  • Strategically plan and execute marketing campaigns to include Pricing, Media, Creative, Promotions, Group Sales, Sponsorship, Direct Marketing, Guerilla Marketing, Research and Market Analysis.
  • Report ticket sales revenue and attendance figures to partners and investors on an ongoing basis.
  • Prepare marketing/media budgets based on P&L and project evaluation.
  • Manage and monitor marketing budgets and invoicing.
  • Prepare revenue forecasts and projections for future projects.
  • Oversee and coach three team members - fostering their professional growth.
  • Manage day-to-day operations of advertising creative, media, PR and group sales agencies. Communicates with outside agencies to ensure quality and workflow.
  • Provide additional support on other marketing department initiatives as needed.

Requirements

  • Minimum BA/BS in Marketing, Advertising, Communications or related discipline 7+ years of relevant marketing experience
  • Strong knowledge of the New York marketplace and live entertainment business.
  • Creative and resourceful with excellent negotiation and communications skills.
  • Proven expertise in advertising and media principles, strategies and implementation Comprehensive knowledge of tri-state area media
  • Comprehensive knowledge of NYC live ticketing-, tourist attraction- and entertainment industries
  • Comprehensive experience in budgeting and cost estimating
  • Strong verbal and written communications skills
  • Strong interpersonal, creative and analytical skills
  • Ability to juggle multiple projects in a fast-paced environment

Benefits

-Comprehensive health insurance and dental insurance coverage

-Paid time off

-401K with matching contributions

-Well-stocked office kitchen

-Office located next to Bryant Park, offering convenience and easy access to public transportation.



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