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E-Commerce Account Manager
1 month ago
The E-commerce Account Manager is responsible for managing online portals and channels, monitoring listing performance and profitability, and analyzing the competitive landscape to address potential issues. This role involves optimizing pricing and working interdepartmentally with the Business Intelligence department to ensure KPIs are met. The ideal candidate should be proficient in data analysis, possess a strong understanding of online omnichannel portals and product merchandising, and thrive in a fast-paced environment without sacrificing performance.
Essential Duties:
- Collaborate with cross-functional teams, including marketing, sales, operations, product development, and customer service, to ensure alignment and constructive interaction across departments.
- Oversee the profitability and business aspects of online sales channels, such as websites, social media, and online marketplaces.
- Optimize and maximize gross profit (GP) while maintaining optimal pricing strategies.
- Set parameters for promotions and discounts with the ads manager and BI department to monitor their post-sales success.
- Assist in overseeing SEO, PPC advertising, email marketing, and social media expenses and profitability to ensure these activities provide value to the overall business strategy.
- Stay updated with industry trends, eCommerce platform requirements, and digital marketing tools and techniques to drive innovation and continuous improvement.
- Review and adjust policies that impact the success of each account, including shipping and freight.
- Analyze customer data and behavior to identify trends and preferences.
- Provide eCommerce performance insights, regular reports, and analysis to stakeholders, including making recommendations for continuous improvements.
- Negotiate project priorities based on anticipated ROI, timeline, and cost involved.
- Perform other duties as assigned.
Required Skills:
· Data Analysis: Strong ability to collect, organize, and analyze information accurately.
· E-commerce Expertise: Proficient in online omnichannel portals, product merchandising, and competitive pricing strategies.
· Digital Marketing: Understanding of SEO, PPC, email marketing, and social media strategies.
· Project Management: Skilled in prioritizing projects based on ROI, timeline, and cost.
· Collaboration: Effective in working with cross-functional teams.
· Process Improvement: Focused on enhancing processes and creating value.
· Adaptability and Work Ethic: Flexible, quick to learn, detail-oriented, and able to work independently and within a team with a strong work ethic.
Company DescriptionFor 75 years, Coda Resources has been an innovative leader in manufacturing and distribution. Our primary focus is producing supplies for the HVAC, electrical, plumbing, and automotive industries, although the full breadth of our offerings extends well beyond these specific sectors.Regardless of the product line or component, Coda’s core values of offering unparalleled service along with high-quality products at competitive pricing are what our founder Abraham Tropper built the company on almost a century ago. Today, his grandchildren still maintain these same values and instill them in all divisions of the company.
In the past few decades, Coda has grown into an international manufacturing supplier with wholly owned factories in China and Vietnam. We currently operate over 500,000 square feet of injection molding and 350,000 square feet of metal casting facilities. These investments have enabled Coda to consistently deliver quality products to our customers and have allowed us to become first-in-class within our areas of expertise.Company DescriptionFor 75 years, Coda Resources has been an innovative leader in manufacturing and distribution. Our primary focus is producing supplies for the HVAC, electrical, plumbing, and automotive industries, although the full breadth of our offerings extends well beyond these specific sectors.\r
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Regardless of the product line or component, Coda’s core values of offering unparalleled service along with high-quality products at competitive pricing are what our founder Abraham Tropper built the company on almost a century ago. Today, his grandchildren still maintain these same values and instill them in all divisions of the company.\r
\r
In the past few decades, Coda has grown into an international manufacturing supplier with wholly owned factories in China and Vietnam. We currently operate over 500,000 square feet of injection molding and 350,000 square feet of metal casting facilities. These investments have enabled Coda to consistently deliver quality products to our customers and have allowed us to become first-in-class within our areas of expertise.
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