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Associate Manager, Marketing Communications

3 months ago

Durham, United States Epicypher Inc Full time
Job DescriptionJob Description

We are seeking a highly motivate Associate Manager, Marketing Communications for a rapidly growing biotechnology company. As the Associate Manager, you will play a critical role in driving the growth and success of our products by bridging the gap between science and marketing.

Summary:

The Associate Manager, Marketing Communications, is a key player in EpiCypher's comprehensive marketing initiatives. The position works with the Senior Marketing Manager to promote EpiCypher's marketing efforts in the epigenetics and chromatin biology research community.

Position Responsibilities:

  • Manage conceptualization, execution, and expansion of marketing campaigns across multiple channels to drive lead generation and customer engagement.
  • Coordinate cross-departmentally, facilitating communication, collaboration, and alignment on marketing strategies, priorities, and timelines.
  • Monitor and report on marketing efforts, including emails, social media, SEO, etc.
  • Work with MarComm contractors and developers to update the EpiCypher website, including text & image changes, new pages (and/or landing pages), site maintenance, etc.
  • Coordinate with the sales team to optimize lead volume and quality with the goal of generating high-value opportunities.
  • Responsible for social media management - calendar, post scheduling, and maintaining a positive brand image across all platforms by monitoring online reputation, promptly addressing customer inquiries, and fostering engagement.
  • Attend and eventually present at regular company meetings.

Credentials and Experience:

  • Bachelor’s with minimum of five years or Master’s with minimum of three years of proven experience in product marketing within the life sciences field is required.
  • Must be able to understand the scientific nature of the products.
  • Experience with epigenetics/molecular biology/genomics concepts is a huge plus
  • Experience with end-to-end marketing.
  • The ideal candidate will be willing to serve as an individual contributor initially but have a desire to work towards additional responsibilities/management.