Senior Product Marketing Manager

2 months ago

Grapevine, United States Solo Brands Full time

Join us at Solo Stove, where we're not just a brand; we're disruptors. From the world's best-selling & breakthrough smokeless fire pit to igniting a cultural sensation through a viral collaboration with Snoop Dogg, our commitment to innovation is unmistakable. We are continuously expanding our product line, introducing game-changing innovations like pizza ovens, torches, and indoor-compatible fire bowls. At Solo Stove, we're not just selling products; we're fostering a community-led movement and redefining outdoor experiences for everyone.


Solo Stove is part of Solo Brands, headquartered in Grapevine, TX, a leading omnichannel lifestyle brand company. Leveraging e-commerce, strategic wholesale relationships, and physical retail stores, Solo Brands offers innovative products to consumers through six lifestyle brands – Solo Stove and TerraFlame known for fire pits, stoves, and accessories; Chubbies, a premium casual apparel and activewear brand; ISLE, maker of inflatable and hard paddle boards and accessories; Oru Kayak, innovator of origami folding kayaks; and IcyBreeze, maker of portable air conditioning coolers.


The Senior Manager of Product Marketing Innovation is a critical position will be responsible for guiding Solo Stove product strategy and developing the innovation roadmap for key product segments. The Sr. Manager Product Marketing will also be charged with leading new product development projects from idea generation to commercialization.


The ideal candidate will have a collaborative approach and develop close working partnerships with cross-functional teams including Brand, Engineering, Design, and Supply Chain. He/she will be responsible for development and decision making rooted in consumer insights and commercial opportunity. This individual will need to have a curious mind and the ability to problem solve to ensure project success. Finally, as an advocate for innovation, this candidate must possess a growth mindset and a passion for winning as a team.


Job Responsibilities and Scope

  • Effectively develop and commercialize the strategic projects within her/his areas of responsibility on time and in a manner that drives growth for the business
  • Analyzes competitive portfolios, IP/patents, pricing, and industry trends for areas of opportunity
  • Identify and size new opportunities for growth
  • Recommend pricing and manage Cost of Goods, and Gross Margins targets for new products
  • Develop PRDs, communicate features + Benefit overviews, and build competitive grids across key category segments
  • Validate opportunities using consumer qualitative and quantitative methods
  • Strengthen the processes & tools needed to be successful in our product development ambitions
  • Foster and build a culture of Innovation within Solo Stove


Ideal candidate attributes

  • Bachelor’s degree in marketing or business required, MBA preferred
  • 6+ years of new product development experience in consumer products including both idea development and commercialization
  • Experience leading product lifecycle management and creating product roadmaps within consumer durables
  • Experience in strong cross functional collaboration with Brand, Marketing, Engineering, Design, Finance, Manufacturing, and 3rd party suppliers
  • Creative, resourceful problem solving combined with an analytical and detail-oriented approach
  • Experience working with external agency partners (i.e. Strategy, Innovation, Design)
  • Strong communicator with exceptional negotiation, written and verbal communication skills
  • Willingness to travel


What We Offer You:

  • Unlimited PTO for most corporate roles, accrued for others.
  • Comprehensive medical, dental, and vision benefits for employees
  • 401(k) with 3% match
  • Flexible spending account
  • Generous employee discount
  • Employee Stock Purchase Plan
  • Relocation Assistance available for the right candidate
  • Priceless opportunity to work with the coolest team ever

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