See more Collapse

Director of Digital Marketing

1 month ago

Newport Beach, United States Newport Beach & CompanyVisit Newport Beach Full time

Company: Newport Beach & Company/Visit Newport Beach

Position:    Director of Digital

Job Type:   Full-Time Employee

Reports to: Senior Vice President & CMO


About Newport Beach & Company:

Newport Beach & Company is fulfilling the strategic vision to become the destination marketing organization (DMO) of the future, where creative and innovative solutions that support business goals are the norm and all team members, activities and actions reflect the highest standards of excellence in the industry.


About You:

Are you a visionary digital marketing leader with a passion for driving brand success in the digital space? Newport Beach & Company/Visit Newport is seeking a dynamic Director of Digital Marketing to spearhead our online marketing initiatives and elevate our brand to new heights. This role’s core responsibility will be driving growth through digital channels and optimizing performance with data and strategy, in an ever changing and evolving digital landscape. 


Duties and Responsibilities (Including but not limited to the following):

Leadership and Strategy:

  • Lead all digital marketing efforts, becoming the go-to expert for all digital needs.
  • Develop and execute a comprehensive digital marketing plan.
  • Manage and direct the development and relationships of Visit Newport Beach, Enterprise, Dine and Celebrate digital needs, including project management of content, digital outreach, distribution, and analysis.


Campaign Management:

  • Work closely with Senior Brand Director on all campaign rollouts to ensure consistent and cohesive brand guidelines are met on all digital programming.
  • Develop, implement, and manage innovative online marketing campaigns.
  • Boost brand awareness and drive qualified website traffic for Newport Beach & Company and its subsidiaries.
  • Head up all email marketing campaigns, including partner, consumer e-blasts, and complete all campaigns with thorough performance analysis and recommendations.


Budget and Financial Management:

  • Direct the allocation for the digital marketing budget on monthly and annual budgeting.
  • Submit all division invoices and billing requests to the finance department for processing.
  • Create annual content marketing budgets and manage monthly spending.


Digital Asset Management:

  • Lead the Digital Asset Management system to add/enter, tag, organize, and maintain the DAM database and integration with the website.
  • Oversee and update the organization's digital asset library, including the asset management platform.


Content Strategy and Management:

  • Develop and execute seasonal content strategies aligned with short- and long-term goals and the organization's mission.
  • Manage website content (CMS), Search Engine Optimization (SEO), Accessibility (WACG), and Quality Assurance programs.
  • Work with Marketing & Partnership Coordinator to maintain a master calendar of promotions and events for fiscal year planning and execution.


Partnership and Offer Management:

  • Direct Marketing & Partnership Coordinator to manage, collect, and incorporate all partner offers, developing offer guidelines to ensure high-quality, effective offers from partners.
  • Act as the lead to evaluate and implement all new digital opportunities for possible partnerships for NB&Co business units.


Analytics and Reporting:

  • Monitor online analytic systems (Google Universal Analytics) for reporting on digital marketing initiatives.
  • Direct content and digital marketing strategy with insights from analysis.
  • Establish and track performance metrics for all social, content, and organic digital projects.
  • Produce weekly, monthly, and yearly reports to communicate the status of key performance metrics and programs.


Technology and Tools:

  • Use Salesforce and FloDesk to enhance digital marketing initiatives and explore other marketing uses for the program.
  • Continue to learn new technology skills, including AI, Photoshop, Illustrator, and InDesign.


Team Leadership:

  • Work closely with the Senior Brand Director and Social Media Manager on social strategy and paid social programming.
  • Manage various projects from the Senior Brand Director, including email, paid search, media, mobile, video, and content.


Platform and Compliance Management:

  • Manage destination website via Wordpress.
  • Administrator of company-wide platforms, including CMS, Facebook Business Manager, Social Media Channels, and others, ensuring compliance with best practices.


Qualifications

  • Must reside in Orange County, California and have an understanding of Newport Beach
  • 5+ years of digital marketing experience.
  • Bachelor’s degree in marketing, hospitality or related field.
  • Voracious news and content consumer with a finger on the pulse of happenings in the world, with social media/internet culture and the latest in industry trends.
  • Strong computer ability and knowledge in desktop publishing and online.
  • Excellent writer and proofreading ability.
  • Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing. 
  • Good analytical skills and ability to generate reports.
  • Excellent computer skills with knowledge of MAC and PC applications.
  • Knowledge of CRM tools and email tools such as SalesForce and FloDesk.
  • Excellent organizational skills and the ability to multi-task and manage multiple projects simultaneously.
  • Demonstrated self-starter with exceptional attention to detail and follow through.
  • Projects an enthusiastic and professional appearance.
  • Ability to think creatively and innovatively.
  • Video production and video editing experience a plus.
  • Experience with social listening and analytics tools.
  • Content creator, multi-tasker, self-starter, team-player, quality enforcer and grammar police.
  • Ability to maintain confidentiality of organization and partner information.


Preferred:

  • Luxury sector experience or brand building. 


Benefits:

  • Hybrid Work Environment
  • 401(k) voluntary employee contribution with up to 5% company match 
  • 401(k) automatic 3% profit sharing (no-match required)
  • 9/80 Flexible schedule
  • Flexible Spending Account
  • 100% Company-Paid Health Insurance
  • Dental insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • Paid Time Off
  • New Employee Referral Program
  • Education/Tuition Reimbursement
  • Wellness Benefit
  • Stay & Play Benefit
  • Home Internet Stipend


Schedule: Monday to Friday with an optional 9/80 Schedule (every other Friday off)

Location: Hybrid – 3 office days in Newport Beach are required per week.

Salary: $100,000


How to Apply: 

Email your resume and portfolio to jobs@visitnewportbeach.com and include ‘Director of Digital’ in the subject line. Candidates will not be contacted unless considered for next steps in the interview process. No direct messages or phone calls, please.

We have other current jobs related to this field that you can find below

  • Digital Marketing Manager

    2 months ago

    Newport Beach, United States House Of Sillage Full time

    House of Sillage is a prestigious and innovative luxury fragrance brand renowned for creating exquisite olfactory experiences. Our commitment to quality, craftsmanship, and timeless elegance sets us apart in the world of fine fragrances. As we continue to expand our e-commerce and global presence, we are seeking a dynamic professional to fill the role of...

  • Digital Marketing Manager

    2 months ago

    Newport Beach, United States House Of Sillage Full time

    House of Sillage is a prestigious and innovative luxury fragrance brand renowned for creating exquisite olfactory experiences. Our commitment to quality, craftsmanship, and timeless elegance sets us apart in the world of fine fragrances. As we continue to expand our e-commerce and global presence, we are seeking a dynamic professional to fill the role of...

  • Digital Marketing Manager

    2 months ago

    Newport Beach, United States House of Sillage Full time

    Job DescriptionJob DescriptionHouse of Sillage is a prestigious and innovative luxury fragrance brand renowned for creating exquisite olfactory experiences. Our commitment to quality, craftsmanship, and timeless elegance sets us apart in the world of fine fragrances. As we continue to expand our e-commerce and global presence, we are seeking a dynamic...

  • Digital Marketing Supervisor

    5 days ago

    Newport Beach, United States Pacific Life Full time

    Include:Supervise the continued growth of the focused digital media strategy for Pacific Lifes Institutional Division. Prescribe effective digital distribution methods for marketing pieces in the content library. Monitor and measure data analytics Marketing, Digital, Supervisor, Social Media, Salesforce, Financial Planning, Insurance, Business Services

  • Digital Marketing Specialist

    2 weeks ago

    Newport Beach, United States AllView Real Estate Full time

    Digital Content Specialist Job Description AllView Real Estate is a fast-growing full-service Real Estate Company focusing on Property Management and Residential and Commercial Sales Brokerage services.  AllView has offices in Newport Beach, San Diego, and Santa Monica and manages over $500M in Real Estate while helping our agents and clients buy and sell...

  • Digital Marketing Manager

    3 months ago

    Newport Beach, United States SmartFinancial Full time

    Job DescriptionJob DescriptionDigital Marketing Managerat SmartFinancialRemoteSmartFinancial offers smarter insurance products, delivered by people and powered by technology.At SmartFinancial, we're on a mission to make the insurance shopping process better, simpler, and more effective. Our transparent insurance-technology platform is changing the way...

  • Digital Marketing Manager

    12 hours ago

    Newport Beach, United States SmartFinancial Full time

    Job DescriptionJob DescriptionDigital Marketing Managerat SmartFinancialRemoteSmartFinancial offers smarter insurance products, delivered by people and powered by technology.At SmartFinancial, we're on a mission to make the insurance shopping process better, simpler, and more effective. Our transparent insurance-technology platform is changing the way...

  • Digital Marketing Coordinator

    2 months ago

    Newport News, United States Virginia Living Museum Full time

    Job Type Part-time Description General Statement of Duties The Digital Marketing Coordinator is responsible for managing and optimizing the museum's digital presence. As a member of the Marketing & Communications team, the Coordinator supports integrated marketing efforts to enhance the museum's online visibility and user experience. This position recognizes...

  • Director of Client Services

    3 days ago

    Deerfield Beach, United States BrandStar Digital Full time

    BrandStar Digital is seeking an experienced Client Services Director to join our team. The ideal candidate will have a minimum of 5 years experience supporting marketing agency clients and directing the work of others.The Director of Client Services is responsible for leading the successful launch and management of assigned marketing projects and campaigns...

  • Director of Client Services

    3 days ago

    Deerfield Beach, United States BrandStar Digital Full time

    BrandStar Digital is seeking an experienced Client Services Director to join our team. The ideal candidate will have a minimum of 5 years experience supporting marketing agency clients and directing the work of others.The Director of Client Services is responsible for leading the successful launch and management of assigned marketing projects and campaigns...

  • Director of Marketing

    3 days ago

    Delray Beach, United States Children of America Full time

    Job DescriptionJob DescriptionChildren of America (COA): We are seeking a dynamic and results-driven Marketing Director to lead our marketing efforts and drive brand growth. The ideal candidate will have a strong background in developing and executing comprehensive marketing strategies, managing campaigns, and ensuring alignment with overall business...

  • Digital Marketing Director

    6 days ago

    Huntington Beach, United States 24 Seven Talent Full time

    As a Director of Paid Search and Programmatic Strategy for North America, you will report directly to the VP of Paid Media, North America and oversee a team of Search and Programmatic specialists. Working in tandem with our Paid Social and Account team you will develop, implement, and optimize strategy for your channels that include the entire Google (i.e....

  • Digital Marketing Director

    4 days ago

    Huntington Beach, United States 24 Seven Talent Full time

    As a Director of Paid Search and Programmatic Strategy for North America, you will report directly to the VP of Paid Media, North America and oversee a team of Search and Programmatic specialists. Working in tandem with our Paid Social and Account team you will develop, implement, and optimize strategy for your channels that include the entire Google (i.e....

  • Marketing Specialist

    3 months ago

    Newport Beach, United States Triup, Inc Full time

    Summary We are looking for an experienced Marketing Specialist with 4-6 years of expertise in managing Shopify platforms, crafting effective social media strategies, and executing digital advertising campaigns on Google, Meta, and social media platforms like TikTok. The ideal candidate will have a proven track record of driving online sales, growing brand...

  • Digital Marketing Manager

    2 weeks ago

    Miami Beach, United States Think Hospitality Full time

    Job Title: Digital Marketing Manager Location: Miami, FL Department: Marketing Reports To: Marketing Director Position Summary: We are seeking a highly motivated and results-driven Digital Marketing Manager to lead our digital marketing efforts across multiple properties. The ideal candidate will have a strong understanding of digital marketing strategies,...

  • Digital Marketing Manager

    2 weeks ago

    Miami Beach, United States Think Hospitality Full time

    Job DescriptionJob DescriptionJob Title: Digital Marketing ManagerLocation: Miami, FLDepartment: MarketingReports To: Marketing DirectorPosition Summary: We are seeking a highly motivated and results-driven Digital Marketing Manager to lead our digital marketing efforts across multiple properties. The ideal candidate will have a strong understanding of...

  • Digital Marketing Assistant

    23 hours ago

    Miami Beach, United States Russell Tobin & Associates Full time

    What are we looking for in our Digital Marketing Assistant ? Russell Tobin's client, a leading global music entertainment company, is looking for a Digital Marketing Assistant in Miami Beach, FL Apply Now! Employment Type: Contract/Hybrid Location: Miami Beach, FL  Pay rate: $17-$20/hr, DOE Responsibilities: Provide support for Latin...

  • Director of Marketing

    2 months ago

    Delray Beach, United States Children of America Full time

    Job DescriptionJob DescriptionChildren of America (COA): is seeking a highly organized and detail-oriented Director of Marketing to join their marketing team. The ideal candidate will have a strong background in advertising and production, demonstrating leadership skills and exceptional project management abilities to ensure the seamless execution of...

  • Digital Marketing Specialist

    1 month ago

    Atlantic Beach, United States The Klotz Group Of Companies Full time

    Job DescriptionJob DescriptionEnjoy a vibrant work environment near the beach with plenty of local restaurants and shops, housed in our newly renovated office spaces! About Us: Multifamily.Digital is a comprehensive digital marketing agency dedicated to the multifamily industry. Our expertise lies in empowering multifamily real estate investors, owners,...

  • Digital Marketing Assistant

    12 hours ago

    Miami Beach, United States RTA US Full time

    Job DescriptionJob DescriptionRussell Tobin's client, a leading global music entertainment company, is looking for a Digital Marketing Assistant in Miami Beach, FLApply Now!Employment Type: Contract/HybridLocation: Miami Beach, FL Pay rate: $17-$20/hr, DOEResponsibilities:Provide support for Latin Region Director of Marketing while also providing...